From the Hamara Bajaj jingle to Lalita Ji’s wisdom, industry heads go down memory lane to pick their childhood favourites

e4m Staff Nov 14, 2024 1:01 PM

India is more than just its metros, say experts who aver that real progress may come only when brands catering to Bharat stop regressive portrayal of women in rural markets

Tanzila Shaikh Mar 8, 2024 9:17 AM

As Kavita Chaudhary, the actress who played Lalita ji in popular surf ads of the 80s, passed away recently, industry remembers how the character impacted the brand and the consumers

Chehneet Kaur Feb 19, 2024 9:14 AM