kinetic-india
Rachana Lokhande, CO-CEO, Kinetic India addressed a session on 'Measuring Impact in OOH Advertising: Practical or Impossible?'
exchange4media Staff 09-March-2019
At the NEONS OOH Conference and Awards 2019, Lokhande CO-CEO, Kinetic India will speak on 'Measuring Impact in OOH Advertising: Practical or Impossible’?
exchange4media Staff 04-March-2019
The advantages of transit advertising is that it can’t be turned off like a television, delivers a varied audience, offers flexibility of ad size and location, and has longer shelf life
The Delhi Metro network allows advertisers to get direct access to consumers given the eye level panels placed, higher dwell time & easy readability in a captive atmosphere
Ranveer Singh came on board as Kotak Mahindra Bank’s brand ambassador in June 2018 and is the face of its #IndiaInvited campaign
exchange4media Staff 13-November-2018
According to industry experts, OOH industry is once again expecting a huge surge in traffic thereby compensating for the losses incurred last year due to policy changes
'The Bloody Ghoul' symbol has been sprayed on Sacred Games billboards across the city
exchange4media Staff 17-August-2018
The agency also took home the OOH Media Agency of the Year with its CEO Suresh Balakrishna honoured as the OOH Person of the Year
exchange4media Staff 22-March-2018
Decoding the brief using ‘Aureus’, a state-of-art planning tool and clearly defined the role of OOH, the media strategy adapted was to build quick impact and brand registration in top 11 cities during the period of 20 days
exchange4media Staff 09-August-2017
To capture imagination and create intrigue the audience ahead of the car’s introduction, Kinetic worked on creating an immersive, sensory experience at two of the country’s busiest airports - Delhi and Mumbai
exchange4media Staff 29-August-2016
The campaign was executed in Mumbai and Bangalore for period of 13 days
exchange4media Staff 22-August-2016
Lokhande will oversee the trading, operations and buying functions of the company
exchange4media Staff 14-April-2016
Prior to this, he was Creative Director with Madison Outdoor Media Solutions. He was with the agency for three years. In his new role, Sengupta will report to Amit Sarkar, COO, Kinetic India
exchange4media Staff 26-August-2014
Mohanty will be based in Delhi and will report to Amit Sarkar, COO, Kinetic India. His last assignment was with LG Ads, where he was General Manager
exchange4media Staff 30-September-2013
More than 25,000 paintings by school children have adorned the walls of Kolkata metro stations to draw attention to the issue of malnutrition
exchange4media Staff 28-May-2012
Wins include Volvo, NGC, OCM, Xerox, Tata Water Plus, Colgate, Max Hospital, Carrefour &The Hindu
Heineken, the well-known beer brand launched in India by United Breweries Ltd, has embarked on an OOH campaign, titled ‘Open your world’. Portland is handling the outdoor duties for the beer brand, while Weiden+Kennedy is the creative agency on the account.
exchange4media Staff 14-October-2011
Kinetic India’s arm Portland created a month-long OOH buzz for Lenovo as part of its ‘For those who do’ campaign in airports across three cities – Mumbai, Delhi and Bangalore. Ogilvy is the creative agency on the account.
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