kbc
Uday Sodhi

Sodhi, Business Head - Digital, Sony Pictures Networks India, talks about the various facets of SonyLiv, partnerships on live TV, growth & revenue strategy and more

Srabana Lahiri Aug 20, 2019 8:09 AM

The show will go on- air from 3 September at 9pm from Monday- Friday.

Sonam Saini Aug 29, 2018 8:54 AM

Nitesh Tiwari

Tiwari who has been associated with the campaign from the beginning, spoke about the overarching thought behind the campaign, working with the brand over years and more

Misbaah Mansuri Jul 27, 2018 8:58 AM

The campaign has been conceptualized and written by Nitesh Tiwari and Nikhil Mehrotra

exchange4media Staff Jul 23, 2018 4:48 PM

Registrations for this season of KBC are open until 22nd June wherein at 8:30 pm a question will be released by Mr. Amitabh Bachchan

exchange4media Staff Jun 11, 2018 5:18 PM

A total of Rs 24,000 cr is expected to be spent over the two-month period

exchange4media Staff Oct 3, 2017 7:15 AM

Following two of its popular shows going off air on Hindi GEC SET, SPN is now facing a tough tie with losing out IPL media rights to Star India

Madhuwanti Saha Sep 5, 2017 7:49 AM

Dangal director Nitesh Tiwari has been associated with KBC campaigns for six seasons in a row

Neeta Nair Jul 21, 2017 8:25 AM

As Uday Shankar, Chairman and CEO at Star India completes a decade at the helm, he reflects on his journey that had him take bold calls, bet big on the power of digital and sports, leverage the power of media for social good and challenge the status-quo to build India’s largest entertainment media company

Simran Sabherwal Jul 4, 2017 8:29 AM

Sam Balsara,Chairman and Managing Director, Madison World gives us his overview of Uday Shankar’s 10 years at Star India

Sam Balsara Jul 4, 2017 7:44 AM

Trendspotting: Brands ride on social causes, bank on high recall value

From Red Label's take on 'live-in' relationships to Anouk's stance on 'homosexuality', brands are seen to be riding on social issues to grab consumer attention

Ankur Singh Jun 15, 2015 8:00 AM

Sony focuses on a way back to winning audience's heart

N P Singh, CEO, MSM talks about launching new shows & return of old successful shows in order to win back audiences on Sony, key highlights of broadcast industry in 2014, the rise of e-tailers as a major advertising category, his support for Star RIO initiative, giving KBC a rest for a year, and more...

Priyanka Mehra & Collin Furtado Dec 10, 2014 9:58 AM

Week 43 ratings: Life OK's ratings crash; SAB TV takes the No. 4 spot

Leader Star Plus lost a little ground, as did Colors at the No. 2 spot with Comedy Nights with Kapil contributing to the slump

Collin Furtado Oct 31, 2014 8:03 AM

Sony beefs up its fiction line-up with 'Hum Hain Na'

Breaking away from the Saas-Bahu mould, Sony Entertainment Television turns the focus on a man's struggle to strike the perfect balance in its new show 'Hum Hain Na', which goes on air on September 1

exchange4media Staff Aug 30, 2014 12:18 PM

'Kaun Banega Crorepati' fortifies its presence in digital media as well

Digital destinations include the new-look KBC website, KBCSony.com, the official KBC App, and the KBC Play Along Application. Both, the official App and the Play Along app, are available on iTunes (iOS), Android and Windows

exchange4media Staff Aug 16, 2014 12:40 PM

Brands set their imagination 'free' for engaging Indians on Independence Day

From Idea, Micromax, KBC to HUL, advertisers and marketers across industries are going big on cashing in on the Independence Day weekend and rekindling the patriotic fervour. exchange4media lists out latest brand engagements this Independence Day

Ankur Singh Aug 14, 2014 8:22 AM

‘KBC’ new promo looks to capture the audiences’ hearts

In a bid to recapture audience attention, KBC has rolled out a new promo for Season 8, which sports the tagline – ‘Yahaan sirf paise hi nahi... yahaan dil bhi jeete jaate hain’

exchange4media Staff Jul 8, 2014 1:23 PM

Evolve or perish - The new law of TV land

Content originality, connect with viewers, specialisation & ease of access are four pillars that TV players need to build their business on to stay abreast with changing times

Abhinav Trivedi Oct 28, 2013 8:17 AM