Abhinav Narula earlier served as Vice President – Marketing

e4m Staff May 5, 2026 8:06 AM

Saujanya Shrivastava was previously associated with MakeMyTrip

e4m Staff Jan 31, 2026 10:54 AM

This strategy is not new, but its renewed visibility in 2024 and 2025 points to a larger shift

Shalinee Mishra Jan 6, 2026 9:01 AM

The campaign has been conceptualised by Restless @MagicCircle

e4m Staff Oct 23, 2025 12:36 PM

Aryan Khan’s directorial debut sets a new benchmark for organic brand integration in Indian entertainment, seamlessly blending storytelling with strategic commercial partnerships

Aryendra Khan Sep 23, 2025 9:04 AM

The campaign features brand ambassador Rishabh Pant

e4m Staff Jul 1, 2025 2:33 PM

'I don’t mind fun being poked back at me,' said Gavaskar about the ad's central concept

e4m Staff Mar 18, 2025 4:01 PM

The film is the next chapter of the brand’s ‘No-Compromise’ campaign introduced earlier this year

e4m Staff Nov 7, 2024 2:55 PM

The customer-focused campaign offers a range of special deals and discounts

e4m Staff Aug 9, 2024 2:58 PM

 The film has been conceptualised by the creative agency Talented.  

e4m Desk Apr 15, 2024 12:37 PM

The announcement coincides with the launch of the brand’s first digital film starring the two

e4m Staff Apr 2, 2024 3:24 PM

Goibibo has announced Kareena Kapoor Khan aka Bebo as its new ambassador

e4m Staff Oct 10, 2023 11:50 AM

The campaign reintroduces a new way to earn more from Goibobo’s acclaimed goCash initiative

exchange4media Staff Aug 6, 2023 6:00 PM

The companies have been accused of “unfair business practices”

exchange4media Staff Oct 20, 2022 10:46 AM