Guest Column: Gopa Menon, COO & Co-Founder, Theblurr, writes on how the aviation giant’s operational hiccup turned into a reputation disaster

Gopa Menon Dec 8, 2025 9:22 AM

Guest Column: Gopa Menon, COO & Co-Founder, Theblurr, shares his views on creative-first era of media buying

Gopa Menon Oct 1, 2025 9:27 AM

Theblurr is an AI-native, full-service marketing solutions company

e4m Staff Jul 2, 2025 10:09 AM

According to the dentsu-e4m Digital Advertising Report 2025, online video advertising is projected to grow at an impressive rate of 27.60%, reaching a 30% market share by the end of 2025

Sunidhi Vijay Feb 26, 2025 4:33 PM

Guest Column: Gopa Menon, Chief Growth Officer for APAC at Successive Digital, explores if we are ready for a world where prompt engineering becomes an essential skill for working with AI

Gopa Menon Feb 18, 2025 9:37 AM

Guest Column: Gopa Menon, Chief Growth Officer for APAC at Successive Digital, writes how Agentic AI is shaking up the world of marketing

Gopa Menon Jan 21, 2025 9:22 AM

Guest Column: Gopa Menon, Chief Growth Officer (APAC) at Successive Digital, writes about navigating a turbulent new world where creator economy is rising, and AI is rewriting rules of advertising

Gopa Menon Dec 10, 2024 9:11 AM

Gopa Menon was Digital Head - South Asia at Mindshare

Shantanu David May 21, 2024 11:36 AM

With billions of dollars at stake and no industry left untouched, calls for a system to plug ad spend leaks have been growing more stringent

Sohini Ganguly Apr 3, 2024 8:57 AM

At a recently held closed-door event by DoubleVerify, digital experts across sectors discussed how the industry can capitalise on future opportunities and respond to future challenges

e4m Staff Mar 5, 2024 8:37 AM

Menon, Head of Digital for South Asia at Mindshare, talks about AI, AR/VR tech and more

Shantanu David Aug 30, 2023 8:39 AM

The issue of breached frequency caps has become a thorn in the industry's side. Experts recommend a multifaceted approach to tackle the problem

Shantanu David Aug 25, 2023 9:13 AM

This is the first of two articles to serve as a primer on Commerce Media itself; the upcoming one will examine the distinct advantages it offers to advertisers and publishers

Shantanu David Apr 24, 2023 9:19 AM

Huijboom is the global CEO for media and global clients and will continue to spearhead India operations until the group finds a new CEO

Naziya Alvi Rahman Sep 16, 2021 9:02 AM

Mindshare's Vinod Thadani is expected to join Dentsu at a senior group level position

exchange4media Staff Jul 30, 2021 4:51 PM