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recap?blur=25

We bring you a roundup of the news that made headlines this past week

exchange4media Staff Sep 18, 2021 9:10 AM

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From setting up COVID-19 war rooms to special treatment and quarantine centres, Indian corporates are ramping up efforts to support employees during the relentless second wave

Anjana Naskar May 21, 2021 8:33 AM

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Under the acquisition, both co-founders of the company will join the Droom team

exchange4media Staff Oct 1, 2020 12:59 PM

Sandeep Aggarwal, Droom?blur=25

Aggarwal, Founder & CEO, Droom, will shed light on marketing trends that are fuelling the automotive industry and how brands can capture them to win at their marketing game

exchange4media Staff Sep 18, 2019 8:07 AM

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The automobile industry on an average is growing in single digits but the pre-owned car market is growing at more than 15% per annum

Dolly Mahayan Feb 19, 2019 9:04 AM

MTV roadies?blur=25

The reality show has roped in Droom and other marquee sponsors for one of the longest reality shows in India

exchange4media Staff Feb 9, 2019 4:00 PM

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Droom aims to utilise this opportunity to enhance brand visibility and connect with audiences through cricket, a national passion that cuts across socio-economic differences

exchange4media Staff Feb 7, 2019 3:03 PM

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Droom has magnified its marketing spend from Rs. 225 crore to Rs. 400 crore for FY 2018-19

Neeta Nair Sep 27, 2018 8:53 AM

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Founder & CEO of Droom, talks about upping the marketing budget to Rs 400 crore, the pre-owned automobile market in India, revenue model and mediums they will focus on this year

Dolly Mahayan Jul 24, 2018 8:55 AM

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Ajay Vishnu, Karmaditya Bagga and Priyansha Jain emerge as the winners of world’s first ever start-up formed on television

exchange4media Staff Nov 13, 2017 2:26 PM

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The company also has plans to expand into Tier 2 and Tier 3 cities and partnering with an MTV show is further helping it to make all the right noises

Akshata R Murthy Nov 1, 2017 8:40 AM

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The interesting animated rap music video encapsulates Droom’s ecosystem tools and their role in facilitating second-hand automobile transactions

exchange4media Staff Sep 23, 2017 8:58 AM

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They have been entrusted with the content-driven campaign strategy and creative mandate

exchange4media Staff Aug 25, 2017 7:38 AM

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Famous Dropouts and Entrepreneurs Sandeep Aggarwal, Alok Kejriwal, Anisha Singh, Raghu Ram and Rajiv Laxman roped in as masters on the show

exchange4media Staff Jul 25, 2017 6:43 PM

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A Rs 225 cr marketing budget is a good problem to have: Sandeep Aggarwal, Founder & CEO. Droom Droom has assigned Rs 100 crore for TVCs alone

Venkata Susmita Biswas Jul 5, 2017 8:16 AM

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Here are some Grand Prix-winning campaigns that the world raved about

exchange4media Staff Jun 27, 2017 8:55 AM

From silos to collaboration, data driven marketing is changing for good?blur=25

A roundtable on ‘Data Driven Marketing – Insight to Action’ was recently organised by exchange4media in association with the leading Enterprise Communication & Digital Marketing Technology company, Netcore Solution Pvt Ltd in New Delhi

exchange4media Staff Feb 13, 2017 8:44 AM

Sandeep Aggarwal of ShopClues & Droom bets big on international start-ups?blur=25

Following his investments in Wydr, Shopsity, Poolmyride and AYN Network, he has now invested an undisclosed amount in Indonesian home decor marketplace, Dekoruma.com

exchange4media Staff Jan 25, 2017 2:07 PM