anuradha-aggarwal
recap

We bring you a roundup of the news making headlines this week

exchange4media Staff Aug 3, 2019 8:40 AM

anuradha

Aggarwal, who stepped down as Marico CMO last December, will be heading the English, Infotainment and Kids cluster

exchange4media Staff Jul 29, 2019 4:17 PM

DANe4mPanel

At the DAN-e4m Digital Advertising Conference 2019, marketers discuss trends they are bullish on in digital marketing and understanding the pay-to-play game among others

exchange4media Staff Jan 17, 2019 9:04 AM

Aggarwal had joined Marico Limited in 2015 as CMO. Until a new CMO is appointed MD and CEO, Saugata Gupta, will oversee marketing initiatives of the company.

Venkata Susmita Biswas Oct 8, 2018 10:03 AM

‘Akai Aksho’, a Bangla phrase meaning “One is equal to hundred” has been aptly captured in the TVC through the spirit of modern Indian women

exchange4media Staff May 19, 2018 8:56 AM

As the world gets ready to celebrate Mother’s Day on Sunday, we caught up with women business leaders to understand what motherhood and maternal bond mean to them.

Naziya Alvi Rahman May 11, 2018 9:00 AM

Parachute Advansed Hot Oil moves from aspirational to inspirational with latest ad

Parachute’s latest ad has garnered 6 lakh views on YouTube following the campaign’s launch on January 24, 2017

Venkata Susmita Biswas Feb 9, 2017 8:09 AM

e4m Conclave 2016: It is time for an integrated approach to marketing - Experts

How does a brand get the best out of traditional media in a digital world? Is there any reason to think that traditional media is less relevant now than it was earlier? This was the topic of discussion by a panel comprising of both marketers and media planners at the 16th exchange4media Conclave held in Mumbai on November 16, 2016

exchange4media Staff Nov 18, 2016 8:04 AM

Experts to debate on how to get the best of traditional media in the digital world @ e4m conclave

The 15th edition of the conclave under the umbrella theme ‘Marketing 4.0 – Building Brand Love with Emotions and Technology’ aims to get all industry stakeholders on the same platform to discuss the changing global communication industry, with speci?c focus on India

exchange4media Staff Nov 15, 2016 9:16 AM

IDMA 2016: Digital will dominate marketing mix, say experts

A panel discussion on ‘How is Digital Marketing Shaping Business Outcome’ was held during the IDMA 2016 event which witnessed the participation of industry stalwarts like- Amitabh Tapadar, Brand Group & Consumer Insights Head-Consumer Products Segment, Bajaj Electrical Ltd, Anuradha Aggarwal, Chief Marketing Officer, Marico Ltd., Siddharth Banerjee, Senior VP, Marketing, Vodafone India Ltd., Somnath Kedia, Business Head, IFB Industries Ltd and Praseed Prasad, Head of Agencies & Partnerships, Flipkart. The discussion was moderated by Ranjoy Dey, Head of Digital, Havas Media India

Ruhail Amin Jun 20, 2016 7:46 AM

Digital media is only limited by what you can think of: Anuradha Aggarwal

Facebook’s Kirthiga Reddy and Marico’s Anuradha Aggarwal discussed the future of digital advertising at the recently held 10th Indian Digital Summit

Vernika Awal Feb 20, 2016 8:53 AM

If we look at our competitors, we are outperforming them: Anuradha Aggarwal

Anuradha Aggarwal, Chief Marketing Officer, Marico speaks about how 2015 has been for the company, plans for the current year, importance of digital media and challenges in the FMCG sector

Sarmistha Neogy Feb 2, 2016 8:36 AM

Marico ropes in Ranveer Singh as Brand Ambassador of Set Wet Deodorants

Marico has announced the signing of Ranveer Singh as the brand ambassador for the Set Wet deodorant portfolio who will now further drive the philosophy of ‘Sada Sexy Raho’

exchange4media Staff Dec 8, 2015 2:16 PM

Parachute Advansed Body Lotion launches new campaign by McCann Erickson

The Marico brand has shifted the frame of reference with its proposition of “Rekindling romance” in a married housewife’s life

exchange4media Staff Oct 24, 2015 8:53 AM

Video: Innovation is not one person’s job, but that of the entire organisation: Anuradha Aggarwal

Aggarwal, Category Director-Biscuits at Mondelez India Foods, talks about the importance of innovation in marketing and digital media as a marketing tool

Collin Furtado Feb 12, 2015 8:51 AM

Differentiate or die: Anuradha Aggarwal

At the 10th Pitch CMO Summit 2015, Anuradha Aggarwal, Director - Biscuits Category, Mondelez International, talks about the importance of product innovation in business

Henna Achhpal Feb 6, 2015 8:20 AM

Anuradha Aggarwal to move from Vodafone to Cadbury

Aggarwal Senior will be joining Cadbury India as Category Director. She will be reporting to Manu Anand, President, India & South Asia at Mondelez International

Priyanka Mehra Dec 17, 2013 10:11 AM

Anuradha Aggarwal to move from Vodafone to Cadbury

Aggarwal Senior will be joining Cadbury India as Category Director. She will be reporting to Manu Anand, President, India & South Asia at Mondelez International

Priyanka Mehra Dec 17, 2013 9:09 AM

Anuradha Aggarwal to move to a new role at Vodafone

The Sr VP - Brand Communications Insights & Online, Vodafone India will now head the Mumbai circle & take on more of a business role, which includes sales & marketing

Priyanka Mehra Oct 23, 2013 7:59 AM