advertising-ethics-ai

ASCI’s AI rules put creator consent and brand liability under the spotlight

ASCI's New AI Guidelines Impact Creator Consent and Brand Liability?blur=25

As ASCI tightens disclosure norms for synthetic advertising, legal experts examine how consent, approval and accountability could determine liability when AI makes creators appear to endorse products

Shalinee Mishra 1 day ago

ASCI issues guidelines on responsible labelling of AI-generated ad content

ASCI Unveils New Guidelines for AI-Generated Advertising Content?blur=25

ASCI’s guidelines outline when advertisers must disclose the use of synthetically generated content and specify uses that are not permitted

e4m Staff Sep 29, 2026 12:33 PM