e4mrecap: The Week That Was

A quick recap of some of the most important stories that you may have missed in the week gone by

e4m by exchange4media Staff
Updated: Nov 11, 2017 8:45 AM

In the week gone by (November 6 to 11) we threw a spotlight on the ad spends across sectors post-Diwali. We found out that following a good spell during the festive season, the advertising industry witnessed a recovery with an increase in ad spends across sectors. Industry experts said that there has been a 15-20 per cent increase in ad spends this year over last year. Media, marketing, and advertising sectors had some big announcements to make this week. While TRAI restricted satellite TV channels from landing page, 21st Century Fox is in the process to sell assets including Star And Nat Geo to Walt Disney Co. In another news, Income Tax department raided the offices of Jaya TV, Jazz Cinemas and Namadhu MGR in Chennai. As Demonetisation completed one year this week, we spoke to industry experts about how the directive affected their businesses and how does the future look now. 

It Was A Happy Diwali, Ad Spends Report 15-20% Increase Over Last Year : Experts

TRAI restricts registered satellite TV channels from landing page

Demonetisation Is History For Broadcasting Industry

21st Century Fox In Talks With Walt Disney Co. To Sell Assets Including Star And Nat Geo

Jaya TV, Jazz Cinemas, Namadhu MGR Offices Raided By IT Dept

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