ADF Foods appoints Shraddha Waikar as CMO - Global Markets
Shraddha Waikar will lead global marketing, brand, and growth strategy across NAM, EMEA, and APAC
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Published: Sep 14, 2026 9:51 AM | 1 min read
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- ADF Foods Ltd. has appointed Shraddha Waikar as Chief Marketing Officer for Global Markets.
- In her role, she will oversee global marketing, brand strategy, and growth initiatives across North America, EMEA, and APAC.
- Waikar aims to enhance the company's brand portfolio and foster consumer connections while promoting sustainable growth through innovative marketing.
- She has over 20 years of experience in brand building and marketing, previously serving as Marketing Head at Kotak811 and holding leadership positions at various notable companies.
ADF Foods Ltd. has appointed Shraddha Waikar as Chief Marketing Officer - Global Markets. In her new role, Shraddha will lead global marketing, brand, and growth strategy across NAM, EMEA, and APAC.
She will focus on strengthening the company’s portfolio of brands, deepening consumer connections across markets, and driving sustainable growth through innovation-led marketing and strategic brand building.
Shraddha brings over two decades of experience in brand building, consumer marketing, digital transformation, and business growth. Prior to joining ADF Foods, she was Marketing Head at Kotak811, where she led the brand’s growth and digital marketing agenda, helping establish it as one of India’s leading digital banking platforms.
She has also held leadership roles at Insurekot Sports, Sula Vineyards, Bisleri International, Bloomberg UTV, HDFC Bank, and MullenLowe Lintas Group.
Most recently, she worked as a Fractional CMO, advising founders and high-growth businesses across fintech, AI, and consumer sectors on brand strategy, market expansion, and customer engagement.
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