RAM Ratings Week 18: Fever FM leads in Mumbai and Delhi

Radio City and Radio Mirchi dominate in Bangalore and Kolkata respectively

by exchange4media Staff
Published - May 24, 2019 10:08 AM Updated: May 24, 2019 10:08 AM
RAM Radio

In Week 18 of the RAM Ratings, Fever FM maintains its No.1 position in Mumbai and Delhi, while Radio City led in Bangalore and Radio Mirchi took the top spot in Kolkata.

In Mumbai, in a universe of 12.2 million listeners, Fever FM held an 18 per cent share, followed by Radio City and Radio Mirchi in the second and third positions. Early morning followed by mid-morning and afternoon time bands observed the highest listenership on total radio.

Fever FM also led in Delhi with a 19.1 share in a  universe of 16.5 million listeners. This was followed by Radio City and Radio Mirch with 13 per cent and 12 per cent share respectively. Early morning, followed by mid-morning and morning time bands observed the highest listenership on total radio.

Radio City dominated in Bangalore with a 25 per cent share in a universe of 5.3 million listeners. BIG FM took the second spot with a 19 per cent share, while Radio Mirchi was in the third position with a 15 per cent share. Evening, followed by mid-morning and night time bands observed the highest listenership on total radio.

In Kolkata, Radio Mirchi continues to lead in terms of share with 20 per cent share in a universe of 9.1 million users. Fever FM followed with 19 per cent share, while BIG FM held 17 per cent. Mid-morning, followed by morning and afternoon time bands observed the highest listenership on total radio.

 

For more updates, be socially connected with us on
WhatsApp, Instagram, LinkedIn, Twitter, Facebook & Youtube

Stay updated with the latest news in the Marketing & Advertising sector with our daily newsletter

By clicking Sign Up, I agree to the Terms of Use and Privacy Policy.

Advertisment

Advertisment

Advertisment