Coca-Cola gets serious about water business
Coca-Cola India is getting serious on its water business. The company expects its water brand Kinley to contribute about 5 percent to its total turnover this year.
by
Published: Jan 31, 2001 12:52 PM | 1 min read
Follow Us
Coca-Cola India is getting serious on its water business. The company expects its water brand Kinley to contribute about 5 percent to its total turnover this year.
The company is also planning an expansion of its water bottling operations. Kinley water, launched in August 2000 in 1-litre PET bottle at Rs 10, has not been rolled out nationally so far. The brand is yet to be distributed in the East. It was launched in Goa, this week. The water is currently being produced at Coca-Cola's three greenfield manufacturing plants located at Bidadi, near Bangalore, Dasna in UP, and Goa.
Read more news about Print Media, TV Media, Advertising India, Digital Media, Marketing
For more updates, be socially connected with us onInstagram, LinkedIn, Twitter, Facebook, YouTube & Google News
Tags
print