Ranbir Kapoor doubles endorsement fee after success of Sanju: Reports

According to reports, his new fee is upwards Rs 6 crore per day for commercials

by exchange4media Staff
Published - Jul 25, 2018 4:36 PM Updated: Jul 25, 2018 4:36 PM

Ranbir Kapoor has reportedly doubled his brand endorsement fee after the huge success of his recent film, Sanju. The actor will, however, carefully choose the brands he wants to partner with and will shoot several commercials in the coming weeks, say reports.

According to a report on Rediff.com, Ranbir charges between Rs 3 crore to Rs 3.5 crore for a day’s work on commercials, which would mean that his new quote will now be at least Rs 6 crore per day. The actor currently endorses brands such as Asian Paints, Pepsi, Panasonic, Renault, Flipkart, Macroman, Saavn, and Hero MotoCorp.

Vijay Subramaniam, co-CEO of KWAN, the company that manages Ranbir, said in certain sections of media, “Ranbir has mostly 10 brands (endorsements) at any given time and this makes him quite exclusive.”

According to a report by Duff & Phelps, cricketer Virat Kohli tops the most valuable Indian celebrity list with a brand value of $144 million (Rs 912 crore), followed by Shah Rukh Khan ($106 million, Rs 678 crore) and Deepika Padukone ($93 million, Rs 595 crore).

Sanju made over Rs 500 crore worldwide, say reports. Kapoor is now working with good friend, director Ayan Mukerji on Brahmastra, which also stars Alia Bhatt and Amitabh Bachchan. He is also doing Yash Raj Films' Shamshera.

For more updates, be socially connected with us on
WhatsApp, Instagram, LinkedIn, Twitter, Facebook & Youtube

Stay updated with the latest news in the Marketing & Advertising sector with our daily newsletter

By clicking Sign Up, I agree to the Terms of Use and Privacy Policy.