Priya Nambiar to lead national linear sales operations at ZEEL

Nambiar will now spearhead the network’s linear sales operations across markets, while also taking charge of the collections vertical

by e4m Staff
Published: Mar 27, 2026 1:10 PM | 1 min read

Priya Nambiar, national linear sales, ZEEL

Zee Entertainment Enterprises Limited (ZEEL) has elevated Priya Nambiar to lead its linear sales operations at a national level, as the broadcaster sharpens focus on monetisation and operational efficiency.

The move comes as part of ZEEL’s revenue team rejig, aimed at streamlining leadership roles and strengthening accountability across key business verticals.

Nambiar will now spearhead the network’s linear sales operations across markets, while also taking charge of the collections vertical—an increasingly critical function amid tighter advertising spends and a heightened industry focus on cash flow discipline.

A long-serving executive at ZEEL, Nambiar has been with the company since 2004 and is considered an integral part of its leadership team. With over two decades of experience in sales operations and revenue maximisation, she has played a pivotal role in shaping the broadcaster’s ad sales framework over the years.

Her expanded mandate signals ZEEL’s intent to consolidate its revenue leadership under seasoned internal talent, even as the media company navigates a challenging advertising environment and intensifying competition from both traditional broadcasters and digital platforms.

Before joining ZEEL, Nambiar held roles at Discovery and Sri Adhikari Brothers Television Network Limited, where she built early expertise in media sales and distribution.