ZEEL names Vivek Bhatia as National Sales Head – Tamil Cluster
Vivek Bhatia joined the network in 2013
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Published: Mar 25, 2026 2:28 PM | 1 min read
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Zee Entertainment Enterprises Ltd. (ZEEL) has appointed Vivek Bhatia as National Sales Head for its Tamil Cluster, as the network looks to sharpen its regional sales strategy and deepen advertiser engagement across southern markets.
Based out of Noida, Bhatia will be responsible for spearheading revenue operations for the Tamil Cluster. His mandate includes strengthening partnerships with advertisers and agencies, driving market expansion, and capitalising on the growing importance of regional language content in influencing media investments.
Bhatia is a seasoned media professional with over a decade-long association with ZEEL. He joined the network in 2013. Over the years, he has played a key role in building strong client relationships and enhancing ZEEL’s footprint in competitive regional landscapes. He has handled Genre like Niche, Telugu, Kannada and HGEC and now Tamil.
Before joining ZEEL, Bhatia was associated with Bennett, Coleman & Co. Ltd. (The Times of India) as Regional Head, where he began his career in media sales and gained hands-on experience in advertiser solutions and market development.
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