Gunjarav Nayak to lead West market at ZEEL
Along with leading the West market, Nayak will also look after verticals such as HMG, Brand Works, intellectual properties, and digital sales
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Published: Mar 25, 2026 11:14 AM | 1 min read
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Gunjarav Nayak will play a pivotal role in ZEEL’s evolving sales strategy, with a mandate that spans the West market. He will lead as Chief Sales Officer - HMG, Brand Works, IP and Digital Sales and Branch Head - West Market.
His expanded remit reflects the company’s focus on driving premium revenue streams and building integrated offerings that go beyond traditional advertising. By overseeing branded content, IP-led monetisation, and digital sales, Nayak is expected to help unlock higher-value partnerships and deliver cross-platform solutions to advertisers.
Zee Entertainment strengthens national sales leadership across business verticals.
He joined ZEEL in 2001 as Senior Vice President, bringing with him decades of experience within the organisation that is expected to lend continuity and strategic depth to his current role. Industry executives note that his position will be critical in aligning ZEEL’s linear and digital ecosystems while maximising returns from scalable, high-impact formats.
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