Date-wise News
on Day 3 of ABBY Awards, Enormous named Creative Independent Agency of the Year and PepsiCo India was named Client of the Year
e4m Staff May 22, 2026 10:22 PM
Narayanan noted that despite reform recommendations made by the Telecom Regulatory Authority of India nearly eight months ago, implementation has remained elusive
e4m Staff May 22, 2026 6:56 PM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, explains why Hardeep Singh’s book feels like ‘a long conversation’
Ganapathy Viswanathan May 22, 2026 3:45 PM
The latest development comes close on the heels of BARC's decision to resume publishing news television ratings from June 11, without including landing page data
Imran Fazal May 22, 2026 2:17 PM
The agency network outpaced Omnicom Media and Publicis Media as global media reviews touched $7 billion in Q1 2026
e4m Staff May 22, 2026 2:09 PM
Prior to this role, Kapil spent over 12 years at Ford Motor Company, where he served as Head of Communications, India
e4m Staff May 22, 2026 2:04 PM
The honour recognised Prasoon Joshi’s extraordinary contribution to Indian advertising and media
e4m Staff May 22, 2026 2:03 PM
The awards ceremony celebrated the achievements of women leaders and veterans who continue to redefine the communications and PR landscape through purpose-driven leadership and industry impact
e4m Staff May 22, 2026 1:57 PM
Archana Jain won the Lifetime Achievement in PR category and Ritu Jhingon won ‘Lifetime Achievement in Corp Comm
e4m Staff May 22, 2026 1:28 PM
At Goafest 2026, marketers and agency leaders debated whether the shift signals a structural reset for agencies or an evolution in how brands and creative partners collaborate
e4m Staff May 22, 2026 1:06 PM
Prior to joining Flipkart Ads, Anand Ajantiwale spent over a decade at Amazon
e4m Staff May 22, 2026 12:42 PM
Indrajeet Mookherjee, outgoing CEO, will take on the role of President – Integrated Client Management for South clients at Dentsu
e4m Staff May 22, 2026 12:24 PM
Total income for the quarter came in at Rs 982 crore, slipping 17% YoY
e4m Staff May 22, 2026 12:07 PM
In his new role, Udit Agarwal will lead Exotel’s global ecosystem strategy
e4m Staff May 22, 2026 11:25 AM
The dispute arises from an alliance agreement under which JioStar had agreed to sublicense TV broadcasting rights for ICC
e4m Staff May 22, 2026 10:50 AM
In this new role, Abhik will be reporting to Tejas Soni, Chief Revenue & Growth Officer of the company
e4m Staff May 22, 2026 10:19 AM
The future of television came under sharp focus at GoaFest during a high-energy panel discussion titled ‘TV Is Dead. Long Live TV. Resetting the Role of Television in the Age of Fragmentation.’
e4m Staff May 22, 2026 9:26 AM
Dr. Batra’s session became one of the most talked-about conversations at the festival as he laid out why advertising industry is not in decline, but in the middle of one of its biggest reinventions
e4m Staff May 22, 2026 9:06 AM
The agency secured a total of 17 metals, including 1 Gold, 3 Silver, 5 Bronze and additional merits
e4m Staff May 22, 2026 9:06 AM
The winner of the media mandate will be announced next week, e4m has learnt
Imran Fazal May 22, 2026 9:02 AM
Jitender Dabas, CEO of BBDO Group India, speaks to e4m on the impact of AI-led consolidation on the ad industry, effect of rising fuel prices on the broader economy & consumer spending, and much more
Imran Fazal May 22, 2026 8:42 AM
As audiences shift from clicking links to consuming AI-generated answers, the publisher-brand relationship is being redrawn. The attention economy had a name; what replaces it is still taking shape
Anuja Jain May 22, 2026 8:39 AM
At Goafest 2026, Mayank Shah, CMO, Parle Products, spoke to e4m about the Melody buzz, Gen Z consumers, digital media shifts, and reinventing legacy brands for a new generation
Sunidhi Vijay May 22, 2026 8:31 AM





