Date-wise News

Microsoft Copilot?blur=25

While marketed as a productivity tool, Microsoft’s terms caution users against relying on Copilot outputs

e4m Staff Apr 6, 2026 7:12 PM

RCB vs CSK?blur=25

High-scoring Bengaluru clash sparks widespread online engagement, as moments from the game continue to circulate

e4m Staff Apr 6, 2026 6:10 PM

Broadcasters?blur=25

Broadcasters point out that many channels available on such platforms may not adhere to Programme Code and Advertising Code requirements

Imran Fazal Apr 6, 2026 5:56 PM

Vikaas M Sachdeva?blur=25

At BitDelta India, Vikaas will lead overall strategy, market development, and platform execution

e4m Staff Apr 6, 2026 5:38 PM

TV?blur=25

The MIB had flagged that FAST services are being delivered through preloaded apps on smart TVs and operate on an advertising-led model without any registration or licensing framework

Imran Fazal Apr 6, 2026 5:25 PM

Vikaas M Sachdeva appointed CEO BitDelta India?blur=25

At BitDelta India, Vikaas will lead overall strategy, market development, and platform execution

e4m Staff Apr 6, 2026 5:08 PM

Nykaa, Deepika Padukone, 82°E?blur=25

With 82°E reporting a 30% drop in revenue, the potential deal signals a push toward scale and consolidation

e4m Staff Apr 6, 2026 4:59 PM

Himanshu Tiwari, Dainik Bhaskar?blur=25

Himanshu Tiwari was earlier with India Today Group's digital news platform, The Lallantop

e4m Staff Apr 6, 2026 4:57 PM

TRAI?blur=25

TRAI has identified a fourth emerging model involving websites and apps that aggregate global TV channels, some of which may not have regulatory approval for distribution in India

Imran Fazal Apr 6, 2026 4:54 PM

IPTV reacket?blur=25

900 member WhatsApp network busted; Police have frozen ₹20 lakh in a bank account belonging to an accused involved in handling financial transactions

Imran Fazal Apr 6, 2026 3:58 PM

LEGO, Messi Ronaldo, BTS clip?blur=25

Behind-the-scenes clip shows another person in the same outfit that Vinícius wears in the ad, suggesting the use of body doubles and CGI

e4m Staff Apr 6, 2026 3:48 PM

Vinod Agnihotri?blur=25

Vinod Agnihotri, senior journalist and Advisory Editor at Amar Ujala Group, shares insights on media evolution, content shifts, digital competition, the role of AI, and more

e4m Staff Apr 6, 2026 3:16 PM

Arun Srivastava appointed CEO Numeros Motors?blur=25

Arun Srivastava succeeds Shreyas Shibulal, who will continue as Founder and Member of the Board

e4m Staff Apr 6, 2026 3:01 PM

Aditi Roy | Akasa Air?blur=25

She transitions to the new role after a nearly nine-year stint at Novartis

e4m Staff Apr 6, 2026 2:50 PM

Creativeland Asia | realme?blur=25

The move comes as the brand looks to strengthen its digital communication

e4m Staff Apr 6, 2026 1:31 PM

Gameskraft | Reddit?blur=25

The lawsuit was part of a broader strategy often employed by companies to curb online defamation, particularly when content originates from anonymous or pseudonymous accounts

Imran Fazal Apr 6, 2026 12:44 PM

Shikhar Khanna joins VML as Chief Strategy Officer?blur=25

Prior to this, Khanna was with Dentsu India as Chief Strategy Officer – Media

e4m Desk Apr 6, 2026 12:00 PM

Saugata Mukherjee joins YRF Entertainment Head of Content?blur=25

Saugata Mukherjee recently served as Head of Content and Executive Vice President at SonyLIV

e4m Staff Apr 6, 2026 11:45 AM

Arvind R P joins Lenexis Foodworks as CEO?blur=25

Prior to joining Lenexis Foodworks, Arvind R P served as Chief Business Officer (South) at McDonald’s India

e4m Staff Apr 6, 2026 11:20 AM

Mohan Menon?blur=25

Mohan Menon is a Chennai-based writer who spent his entire professional life with Ogilvy & Mather

e4m Staff Apr 6, 2026 11:13 AM

Paramount Skydance, Warner Bros. Discovery?blur=25

Paramount Skydance is reportedly in talks with three Gulf sovereign wealth funds, led by Saudi Arabia’s PIF

e4m Staff Apr 6, 2026 11:07 AM

Vinay Tonse takes charge as Yes Bank MD CEO?blur=25

Prashant Kumar completed his tenure and stepped down as MD & CEO and Director of Yes Bank on 5 April 2026

e4m Staff Apr 6, 2026 10:50 AM

Microdramas?blur=25

At 400 million daily views, microdramas on ShareChat and Moj have built the stadium that never empties - India's most consistent daily gathering of engaged, emotionally invested audiences

NATIVE CONTENT Apr 6, 2026 10:39 AM

Sahara One Media?blur=25

According to the regulatory filing, the board approved key proposals related to the company’s financial matters

e4m Staff Apr 6, 2026 10:31 AM

Priyanka Jain?blur=25

In her new role, Jain will lead integrated communications for the company, focusing on shaping narratives that align with evolving stakeholder expectations and business priorities

e4m Staff Apr 6, 2026 10:31 AM

Anjeet Srivastava?blur=25

Previously, Anjeet Srivastava served as Deputy Editor and anchor at News Nation

e4m Staff Apr 6, 2026 10:21 AM

Zee Zaidi, cricexec?blur=25

Zee Zaidi, Founder and Publisher of cricexec, speaks to e4m on the realities of building a focused media business, and why India sits at the centre of cricket’s economic future

Ruhail Amin Apr 6, 2026 9:48 AM

Ranjit Kumar?blur=25

Ranjit Kumar currently serves as Managing Editor at Times Now Navbharat

e4m Staff Apr 6, 2026 9:42 AM

Second-Screen Strategy?blur=25

IPL viewership stays TV-focused, but brands tap second-screen behaviour to turn match-time excitement into real-time orders, driving sharp spikes in consumption during live games

Shalinee Mishra Apr 6, 2026 9:34 AM

Samir Gupta steps down Continental Tyres India MD?blur=25

Samir Gupta was associated with Continental for over 13 years; to explore new opportunities in the mobility sector

e4m Staff Apr 6, 2026 9:23 AM

Jewellery brands?blur=25

Digital channels help jewellery brands create transparency & trust; Search has become foundational for jewellery brands for showcasing design and brand ethos, share industry players

Sunidhi Vijay Apr 6, 2026 9:14 AM

Advertising’s quiet shift to AI-led decision economy?blur=25

As first-party data fuels machine-led planning, publishers are transforming from media suppliers into outcome-driven intelligence platforms

Anuja Jain Apr 6, 2026 9:07 AM

Arpita Arya?blur=25

Arpita Arya had been associated with the organisation since August 2021

e4m Staff Apr 6, 2026 9:04 AM

IPL 2026?blur=25

Franchises are exploring new monetisation layers & experiences to build a sustainable ecosystem that balances fan engagement with long-term commercial returns

Imran Fazal Apr 6, 2026 9:02 AM

Publicis Groupe | 160over90?blur=25

160over90 is a premier global sports and culture-first agency

e4m Staff Apr 6, 2026 8:53 AM

GST Boost, Global Conflicts, FY26, FMCG marketers?blur=25

Industry heads explained that inflationary pressures driven by petroleum prices push up input & packaging costs; expansive, top-line marketing has shifted to calibrated & accountable investments

Chehneet Kaur Apr 6, 2026 8:45 AM

Indian Premier League?blur=25

Ganapathy Viswanathan, Independent Communication Consultant & Author, shares how IPL was once key for startup growth, but post-2022 funding slowed, investors grew cautious, and spending tightened

Ganapathy Viswanathan Apr 6, 2026 8:39 AM

Sanket Sawkar exits Sportz Interactive after 24 years?blur=25

Over the years, he held several key leadership roles, including that of Chief Technology Officer

e4m Staff Apr 6, 2026 8:23 AM