Date-wise News
The agency bagged 10 metals including 3 golds, 5 silvers, and 2 bronze metals across multiple categories
The brand bagged a total of 14 metals including 4 golds, 7 silvers and 3 bronze metals across categories
The brand won 4 golds, 2 silvers and 1 bronze metals across categories
The agency won a total of 7 metals including 2 golds, 3 silvers and 2 bronze metals across categories
Among the other winners are HSBC India, NPCI, Mindshare, EssenceMediacom and YAAP
The award celebrates Kochar's impactful leadership in the fintech space, following a successful career spanning CPG, media, and travel
e4m Staff Sep 24, 2025 6:08 PM
Harish Narayanan, Chief Digital and Marketing Officer at HDFC AMC, has been leading marketing verticals for over 17 years
e4m Staff Sep 24, 2025 5:59 PM
The award celebrates Saurabh's innovative leadership in the insurance sector, building on a successful career across BFSI sectors
e4m Staff Sep 24, 2025 5:57 PM
Punit Dharamsi is Senior Vice President - Marketing & Investor Education at the Association of Mutual Funds in India (AMFI), and has spent over 18 years in the industry
e4m Staff Sep 24, 2025 5:53 PM
Puneeth Bekal is Executive VP & Chief Marketing Officer at HDFC Securities; has been leading marketing roles for 2 decades across FMCG, real estate, and fintech
e4m Staff Sep 24, 2025 5:45 PM
The award recognises Balachandran's two-year tenure leading the brand's transformation, with a focus on digital marketing and strengthening its position as a gold loan specialist
e4m Staff Sep 24, 2025 5:44 PM
Elizabeth Venkatraman, Executive Director & Head of Marketing at Shriram Finance, was honoured for driving innovation, digital transformation, and brand growth
e4m Staff Sep 24, 2025 5:25 PM
Madhukar Kumar shared how Grey Cell PR has helped shape the narrative for over 500 million dollars in new age economy businesses funding announcements across India
e4m Staff Sep 24, 2025 4:50 PM
The campaign also highlights Polycab’s contribution to India’s infrastructure
e4m Staff Sep 24, 2025 4:30 PM
In the first leg of Karnataka edition, applications are open for Karnataka based businesses
e4m Staff Sep 24, 2025 4:23 PM
Partnership debuts with launch of “Button Up. Build Your Story” campaign
e4m Staff Sep 24, 2025 3:43 PM
The awards celebrate the achievements of CMOs in the BFSI sector for their outstanding work and innovation
As the new face of Manforce Condoms, Myra will encourage unabashed conversation around sexual fantasies and desires with partners
e4m Staff Sep 24, 2025 3:21 PM
Ibrahim Ali Khan will lend his image to the new Azzaro Wanted local campaign, featuring the Forever Wanted Elixir fragrance
e4m Staff Sep 24, 2025 3:18 PM
The campaign reminds consumers that radiance isn’t found in viral hacks or makeshift remedies
e4m Staff Sep 24, 2025 2:08 PM
The campaign is conceptualised and executed by Turmeriq Integrated Marketing Solution, Paragon’s creative agency partner
e4m Staff Sep 24, 2025 1:31 PM
The regulator has said that Meta’s ecosystem gives WhatsApp an ‘unrivalled grip on India’s messaging market, forcing users into unfair data-sharing terms’
e4m Staff Sep 24, 2025 1:24 PM
Prior to this appointment, Devyani Bhaskar served as Business Group Head at Motivator, GroupM, for nearly three years
e4m Staff Sep 24, 2025 1:20 PM
Rohitkumar Nair has over 15 years of marketing experience in IT and Healthcare
Shoppers are turning to Reels as their top choice for discovering the latest trends, says Meta’s festive playbook
e4m Staff Sep 24, 2025 1:04 PM
Abhishek Maheshwari has previously held leadership roles at Aakash Educational Services and The Walt Disney Company India
e4m Staff Sep 24, 2025 12:59 PM
The campaign positions Bath & Body Works as the go-to destination for luxurious candles this season
e4m Staff Sep 24, 2025 12:42 PM
The campaign aims to reach mass consumers via Asia Cup 2025 on TV, while connecting with premium and digital audiences via OTT and online platforms
e4m Staff Sep 24, 2025 12:16 PM
Prior to this, Vinish Mathews served as Chief Strategy Officer at Mindshare India
e4m Desk Sep 24, 2025 12:11 PM
This cinematic aspect ratio, previously uncommon in social media advertising, is now gaining traction for its ability to deliver immersive, full-screen experiences
e4m Staff Sep 24, 2025 11:56 AM
The evening brought together the best of India’s creative, digital, and media industries under the theme AI vs AI – Awesome Ideas vs Awesome Ideas
e4m Staff Sep 24, 2025 11:43 AM
Previously, Harsimran Shergill was the Director of Corporate Communications at Head Digital Worlds
e4m Staff Sep 24, 2025 11:12 AM
Hrithik Roshan was chosen as the face of Own Your Body because his lifestyle mirrors the brand’s philosophy
e4m Staff Sep 24, 2025 11:12 AM
This win reinforces the agency’s expertise in delivering high-impact experiences across Filmfare properties
e4m Staff Sep 24, 2025 10:20 AM
Experts say many creators now function as “one-stop shops”, handling venue, curation, promotion, and integration, reducing the need for agencies
Shalinee Mishra Sep 24, 2025 9:31 AM
Guest Column: Shantomoy Ray, Founder & Director of K-Factor Communications, writes on how brand consistency across touchpoints transforms ordinary businesses into unforgettable brands
Shantomoy Ray Sep 24, 2025 9:29 AM
The ad world is shifting as brands adopt hybrid formats that blend traditional and digital touchpoints, creating immersive stories that break norms and build deeper connections with their audiences
Aryendra Khan Sep 24, 2025 9:27 AM
The theme of the third edition of the conference is ‘Beyond the Transaction: Building a Legacy of Values’
With brands seeking engagement-led festive storytelling, micro & mid-tier creators are seeing faster fee inflation than celebrities; some creators are delivering outsized ROI, shared industry players
Shalinee Mishra Sep 24, 2025 9:12 AM
Record-breaking traffic, viral deals, and unexpected cancellations turned India’s biggest e-commerce festival into a mix of triumphs and frustrations for shoppers
Anuja Jain Sep 24, 2025 9:06 AM
While CTV and OTT are the fastest growing programmatic channels, audio and DOOH are also gaining traction in the festive media mix
Sunidhi Vijay Sep 24, 2025 9:06 AM
Advertisers like Swiggy, Astrotalk, and Tata Neu have partnered with Dream11
e4m Staff Sep 24, 2025 8:31 AM
From business and content leaders to heads in finance, legal, technology, ad sales & corp comm, the media network has witnessed a series of high-profile exits this year
e4m Staff Sep 24, 2025 8:13 AM
As globally trained professionals return amid layoffs, the future of India’s tech leadership will depend on how companies balance ambition, cost, and opportunity
Anuja Jain Sep 24, 2025 8:06 AM
