Tata Consumer Products’ Sunil D'Souza to be Jury Chair of Impact Digital Influencer Awards

The Impact Digital Influencer Awards is back with its fifth edition this year! The awards aim to honour the companies, organisations and individuals responsible for outstanding influencer-driven content. Sunil D'Souza, the Managing Director & Chief Executive Officer at Tata Consumer Products, is the Jury Chair for the upcoming edition of the awards. The other jury members included prominent names and distinguished leaders from the advertising and marketing world.

Sunil D'Souza has been serving as the Managing Director & Chief Executive Officer of Tata Consumer Products since April 2020. Prior to this, he held the position of Managing Director at Whirlpool India Ltd. for over four years and had a significant contribution in transforming the Whirlpool business in India.

He has also worked with PepsiCo for almost 15 years, where he held various leadership positions, managing the commercial aspects of the company's food and beverage portfolio and steering the business in a large cluster of Asian countries.

D’Souza started his career with Hindustan Unilever in 1993 and has 32 years of extensive experience in the consumer products sector with a strong emphasis on strategy, growth, and execution. In addition to his current role as Managing Director & Chief Executive Officer of the Company, he is also a Director on the Board of Tata Starbucks Limited, Tata Digital Private Limited, Capital Foods Private Limited, Organic India Private Limited and several of Tata Consumer Products' overseas subsidiaries.

He holds a degree in engineering from the University of Madras and is an alumnus of the Indian Institute of Management, Calcutta (IIM-C).

In the digital age today, influencer marketing has become a crucial element of many brands’ marketing strategies, making it essential to acknowledge the efforts of those who drive its success. By honouring and recognising the contributions of agencies, brands, and influencers, the awards celebrate the collective work that fuels its impact.

Some of the key categories of the awards include Automobile, BFSI, FMCG and Personal Care, Food and Beverage, Media and Entertainment, Health, Wellness & Fitness, FMCD, OTT, among others. The prestigious awards highlight the creativity, innovation, and impact of influencers and brands in shaping online engagement and audience interactions.

Beyond recognising excellence, the Impact Digital Influencer Awards function as a dynamic networking hub for industry leaders, content creators, and marketing professionals. It unites key voices from the ecosystem to share perspectives on emerging trends, changing consumer behaviour, and the rapidly evolving landscape of influencer marketing.