Likee launches #Likeedreams initiative to support talented underprivileged youth

Inspired by the Indian government's Skill India campaign, Likee’s Creator Academy will reach out to select, talented users and help them polish their video-making skills

e4m by exchange4media Staff
Updated: Sep 16, 2019 4:29 PM

Likee, the global short video creation platform from Singapore-based BIGO Technology, has announced the launch of Likee's Creator Academy with #Likeedreams theme.

Inspired by the Indian government's Skill India campaign, Creator Academy is a special initiative of the platform to reach out to select, talented Likee users and train them in polishing their video-making skills.

The Academy has completed three seasons of training in the past, and with Season 4 #Likeedreams, the platform aims to reach out to Likee users from underprivileged background to train them with professional video making skills, including the Likee’s new function of long-format video and help them achieve their dreams.

In India, many talented young people from underprivileged backgrounds have emerged as popular entertainers. Their stories have always inspired common people and have motivated them to continue chasing their dreams.

With the launch of #Likeedreams, Likee aims to ensure that the talented youth from the underprivileged background receive necessary training to create professional videos.

#Likeedreams is supporting one such dream of Mamoni, an 18 year old girl, who lives in a village in Delhi and aims to become a professional dancer. Despite the lack of resources, Mamoni never gave up on her dreams. First, she learnt dancing from a charity organization called Dance Out of Poverty and now she is selected to be a part of Likee's Creator Academy and is currently learning professional video creating skills to make powerful videos of her dance performances.

Similar to Mamoni, #Likeedreams is working with more such talented young people from the underprivileged strata of society and helping them move closer their dreams. In the coming months, video case studies of such aspiring individuals will be shared in the public domain to inspire others.

Aaron WEI, Vice President, BIGO Technology, says "Likee offers a level playing field for its users to gain popularity basis their unique talents. The bar of competition is moving up with every passing day as Likee users are focusing on creating more valuable and professional content. #Likeedreams is launched to help those who are talented but find it hard to discover the right platform to showcase their skills. With the optimum utilization of Likee platform and its dynamic tools, these gifted people can showcase their talent to the right set of audience and actualize their dreams. Going forward, Likee aims to launch more such programmes to foster talent and contribute to the societal development." 

Available in different Indian languages such as Hindi, Tamil, Marathi, Telugu, Gujarati, Bengali, Kannada, Malayalam and Punjabi; Likee app provides the most extensive and innovative tools to users to create dynamic and engaging videos.

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