The report was revealed by  actor Tiger Shroff, who is considered a trendsetter in Bollywood

exchange4media Staff Dec 26, 2019 6:07 PM

The year has been a remarkable one for moviemakers because social media apps like Likee became quite prominent as avenues for movie promotions

exchange4media Staff Dec 26, 2019 5:42 PM

Publicis Media has created a platform – Team Hero MotoCorp – that will be in charge of the account

exchange4media Staff Dec 26, 2019 4:35 PM

Hardeep Singh Puri, Union Minister for Housing and Urban Affairs, Civil Aviation and the Minister of State for Commerce and Industry

exchange4media Staff Dec 26, 2019 1:15 PM

The line-up includes shows like Modern Family, Fresh Off the Boat, How I Met your Mother and The Office

exchange4media Staff Dec 26, 2019 1:07 PM

Relevant news stories that Kashmiris had missed out on over the last 110 days were converted into teletext and dispatched to lakhs of Kashmiris through SMS

exchange4media Staff Dec 26, 2019 12:46 PM

The agency will be responsible for conceptualising and executing social media campaigns across Facebook, Twitter and Instagram

exchange4media Staff Dec 26, 2019 12:17 PM

The family drama has Haritha, Pawan Sai and Thanuja Gowda in lead roles

exchange4media Staff Dec 26, 2019 11:49 AM

Diamond Producers Association has released its latest ad film for their ‘Real is Rare, Real is a Diamond’ campaign, which ticks all the right boxes

Shikha Paliwal Dec 26, 2019 9:23 AM

Guest Column: Amaresh Godbole, CEO, Digitas India, writes on the landmark moments of 2019 and what 2020 will bring for the industry

Amaresh Godbole Dec 26, 2019 9:06 AM

Shroff talks about Unacademy’s ATL campaign ‘Let’s Crack It’, marketing strategies, media mix and more

Neethu Mohan Dec 26, 2019 9:06 AM

Posters from 'Leila' and 'Sacred Games 2' have been placed at multiple locations of the transport network, driving audiences to download and binge watch during their commute

Anjali Thakur Dec 26, 2019 8:45 AM

According to BARC data, the top 3 shows are Colors’ Fear Factor Khatron Ke Khiladi Jigar Pe Trigger, Zee TV’s Kundali Bhagya and Colors’ Naagin

Sonam Saini Dec 26, 2019 8:43 AM

Nipun Marya, Director – Brand Strategy, explains why Vivo decided to take the counterintuitive path when it urged its users to take a break from smartphones

Misbaah Mansuri Dec 26, 2019 8:42 AM

The mandate has been won in a multi-agency pitch; iProspect India was the incumbent agency

exchange4media Staff Dec 26, 2019 8:22 AM

From Pepsi to Likee, the third installment of Salman Khan’s Dabangg franchise sees brands queuing up to be a part of the Chulbul Pandey story

Tasmayee Laha Roy & Shreshtha Verma Dec 26, 2019 7:45 AM