New line-up to focus on mythology, Indian history with shows like Krishna, The Kings of India, Nala Maharaja

exchange4media Staff Dec 24, 2018 6:16 PM

Campaign also provides solution for victims of misuse with #ResetItRight

exchange4media Staff Dec 24, 2018 6:02 PM

Value, convenience and reliability are fuelling growth, says Varma

exchange4media Staff Dec 24, 2018 5:55 PM

Franchise aims to lift maiden Premier Badminton League

exchange4media Staff Dec 24, 2018 4:34 PM

Narayan to work on accelerating usage of brand advocacy in B2B and B2C marketing space

exchange4media Staff Dec 24, 2018 4:19 PM

SBI distributes food to underprivileged kids, homeless adults

exchange4media Staff Dec 24, 2018 3:16 PM

Rudra movie to be sponsored by Center Fruit & Kellogg’s Chocos

exchange4media Staff Dec 24, 2018 2:34 PM

The month-long campaign on social media aimed at reducing road rage incidents

exchange4media Staff Dec 24, 2018 2:12 PM

The campaign video shows how an NRI parent can help his child resonate with his home country in a meaningful way while not compromising on his lifestyle

exchange4media Staff Dec 24, 2018 12:17 PM

The ‘It Starts with You. Make it Large’ campaign has been created by Ogilvy & Mather and directed by Llyod Baptista

exchange4media Staff Dec 24, 2018 12:03 PM

We trace the origins of a few massively popular words in the millennial’s lexicon, learn their correct usage and discover their interesting backstories

Arushi Kapoor Dec 24, 2018 8:51 AM

All major broadcasters, including Star, Zee, Sony, Viacom18 and Discovery, have come up with bouquet of channel packs catering to different consumer needs

exchange4media Staff Dec 24, 2018 8:42 AM

Guest Column: Partner and Head, Media and Entertainment, KPMG in India on the factors that played out in the robust growth of the Indian Media and Entertainment sector in 2018

Girish Menon Dec 24, 2018 8:35 AM

Publicis Groupe's Holiday Greeting video shows the holding company's AI platform Marcel struggling to make friends in office

Venkata Susmita Biswas Dec 24, 2018 8:30 AM

Channels, both Hindi and English, saw their viewership growing many times, according to BARC data

Sonam Saini Dec 24, 2018 8:28 AM

Burhanuddin Pithawala, VP Growth and Conversions, OYO, gives insights behind the campaign and explains how the brand is targeting and segmenting consumers for its multiple brand offerings

Simran Sabherwal Dec 24, 2018 8:24 AM

Rathore said this in Lok Sabha while replying to a question raised by Trinamool Congress leader Dinesh Trivedi

exchange4media Staff Dec 24, 2018 8:23 AM

Battery brand Livfast CEO talks about roping in Dhoni as ambassador and unorganized market moving towards established brands

exchange4media Staff Dec 24, 2018 8:10 AM

While the Indian Readership Survey results gave print media its biggest high in 2018, issues like fake news and paid news marred its credibility at other times

Ruhail Amin Dec 24, 2018 8:09 AM