Vivek Srivastava takes on additional charge of Times Network's News Business portfolio

Srivastava will also handle Times Now, Mirror Now and ET Now

e4m by exchange4media Staff
Updated: Aug 19, 2020 5:28 PM
vivek srivastava

Vivek Srivastava, President - Strategy and Business Head - English Entertainment Cluster at Times Network has recently been given additional charge of the Network’s news business. In addition to Movies Now, Romedy Now, MN+, MNX, the news channels Times Now, ET Now and Mirror Now have also been added to his portfolio.

He has over a decade of experience in the broadcast and related domains handling a variety of responsibilities which include P&L Management, Business Planning, Programming Strategy, Content Acquisition & Syndication, International Business, Distribution Strategy & Planning, Audience Behaviour Research and Digital marketing.

Prior to joining the Times Network in 2014, Vivek was with Viacom 18 Media Pvt Ltd. as Head Commercial and Digital - Colors. In his previous role, he was responsible for monetisation of all of digital assets and content of the Hindi GEC through syndication in domestic as well as international markets.

In the past, he has also worked with research-based agencies TAM Media Research and IMRB. 

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