DAN appoints new APAC media leader amidst another reshuffle
Prerna Mehrotra, current Chief Client Officer, Carat, will reportedly replace Executive team member & Executive Director of DAN's APAC media group, Audrey Kuah
Amidst a series of high profile exits and reshuffling, Dentsu Aegis Network announced that Audrey Kuah, current executive team member and Executive Director of its APAC media group, will be leaving the network at the end of March, stated reports.
Kuah will reportedly be replaced by Prerna Mehrotra, Chief Client Officer at Carat. Mehrotra will oversee brands including iProspect, Carat, Vizeum, Amplifi, Amnet, and Posterscope. Kuah joined DAN in 2011 as CEO of previously known Aegis Media Singapore.
Also, APAC Head of Commercial SK Biswas is reportedly leaving the company, while Sunil Naryani, Vice President of Commercial & Partnerships, DAN Amplifi Asia Pacific and Anshuman Purohit DAN's Regional Investment Director, will jointly handle the trading and investment roles. Before this, Naryani worked at iProspect, Ultraviolet Digital Solutions, GroupM, and Ogilvy. Prior to joining DAN, Purohit held leadership roles at MediaCom.
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