Celebrity brand endorsers for misleading ads may get penalised

The government is considering a Parliamentary Committee's recommendation of penalties against endorsers of misleading ads

e4m by exchange4media Staff
Updated: Aug 2, 2017 9:21 AM



Celebrities endorsing brands through misleading advertisements may soon get penalised. The government has said that a Parliamentary Committee's recommendation of penalties against endorsers of misleading advertisements was under consideration, according to media reports. 





The Parliamentary Standing Committee on Food, Consumer Affairs and Public Distribution had recommended a fine of Rs 1 million and imprisonment up to two years or both for first time offence and fine of Rs 5 million and imprisonment for five years for the second time offence for celebrity endorsers.

For more updates, be socially connected with us on
WhatsApp, Instagram, LinkedIn, Twitter, Facebook & Youtube

Stay updated with the latest news in the Marketing & Advertising sector with our daily newsletter

By clicking Sign Up, I agree to the Terms of Use and Privacy Policy.