With its high decibel campaign #PullItOff, Veet aims to resonate with the confident and vivacious girl of today

exchange4media Staff 15-February-2019

Industry stalwarts give their predictions for the new year

Misbaah Mansuri 07-January-2019

At the 11th edition of Businessworld Marketing Whitebook launch, LinkedIn’s Ashutosh Gupta, VIP’s Sudip Ghose, Tata Capital’s Veetika Deoras, and BPN’s Suresh Balakrishna discuss the realities of changing consumer world

exchange4media Staff 03-August-2015

The company has launched a first-of-its-kind survey that aims to reveal India's perspective on some of the major challenges facing the nation

Ankur Singh 06-November-2014

‘Fresh on Campus’ is an event-based activation across Mumbai and Delhi, organised by Hindustan Times and sponsored by Veet

exchange4media Staff 19-September-2012

Veet has launched a new commercial to promote its two-year old product Veet Wax Strip with new EasyGrip tab to make the task of waxing easier and convenient for women. Euro RSCG has created the new commercial featuring brand ambassador Katrina Kaif, asking girls to pull up their confidence by making the strips a part of their daily beauty regime.

Deepika Bhardwaj 08-September-2011

With the brand promise of ‘Karein wohi jo ho aapke liye sahi’, Tata Capital has been differentiating itself. Veetika Deoras, Deputy VP, Brand Marketing and Corp Comm, Tata Capital, talks about the brand’s development and using customer centricity to one’s advantage…

Shubhangi Mehta 05-April-2011