tech-talk
Tarun Ummat, Teads India MD, speaks to e4m on how the nation's changing media landscape is redefining the way advertisers reach consumers
Chehneet Kaur and Anuja Jain Aug 14, 2025 11:05 AM
Retail media spending in India is set to grow at 25% CAGR, to an audience that is expected to reach close to 60 million CTV households by the end of this calendar year
Shantanu David Mar 4, 2025 9:12 AM
In this edition of TechTalk, Amit Verma, Founder and CEO of DigitUp, spoke to e4m about the evolving role of AI, startup challenges and the shift towards headless web development
Shantanu David Feb 12, 2025 8:59 AM
In the latest edition of e4m TechTalk, Baskar Subramanian, Co-Founder & CEO, Amagi talks about how AI and ML have been transforming the media industry
Jagruti Verma Jan 29, 2025 9:13 AM
Industry players are unanimous that device interoperability empowers marketers to create unified brand experience, drive engagement, conversion, and ultimately, brand loyalty
Shantanu David Apr 30, 2024 8:36 AM
This is the first of two articles to serve as a primer on Commerce Media itself; the upcoming one will examine the distinct advantages it offers to advertisers and publishers
Shantanu David Apr 24, 2023 9:19 AM
As part of e4m TechTalk, Dimpy Yadav, General Manager - Xaxis India, writes contextual advertising is re-emerging for delivering relevant & targeted messages to India’s audiences
Dimpy Yadav Mar 23, 2023 9:18 AM
As part of the e4m Tech Talk series, Mukul Kumar, Co-Founder & President, Engineering at PubMatic, shares how programmatic CTV buying and revenue can go to the next level
Mukul Kumar Mar 17, 2023 8:15 AM