Subway India has built a 360-degree marketing campaign led by traditional as well as digital media

exchange4media Staff 1 week ago

This pan-India campaign is being supported widely by print and social media besides posters and counter cards placed in every participating Subway outlet to inform the guests.

exchange4media Staff 23-April-2019

Tripodi had joined Subway in Jan 2016. In the past, he had been associated with Mobil Oil, MasterCard, The Bank of New York

exchange4media Staff 10-January-2019

With numbers showing a phenomenal growth rate for in-cinema advertising in the last few years, we at Spotlight explore the factors that make this growth rate smooth and steady

Naziya Alvi Rahman 19-June-2017

Sultan: The Game created by 99Games for Salman Khan’s movie ‘Sultan’ has been the top downloaded game on the Google Play Store (Top free games section) within the first two days of its launch.

Ronald Menezes 04-July-2016

Through the film, the agency has tried to communicate that while people tend to wonder what the future holds, there's one thing they can be sure of, Subway's Sub of the Day

exchange4media Staff 19-September-2015

"What is more heartening is that about 35% of the Rs 500 crore worth of new business billing is in the digital space," says MediaCom's MD Debraj Tripathy, as he promises to make announcements of 'significant large' business wins in the next couple of weeks...

Priyanka Mehra 05-August-2015

10 years after the product was introduced in the US, Coca Cola finds enough fizz in the jet-setting Indian male market to launch its zero-calorie drink

Rashi Bisaria 22-September-2014

Subway India has awarded its creative business to Publicis Capital post a multi-agency pitch. The account size is in the range of Rs 25 cr – Rs 30 cr

exchange4media Staff 02-April-2013

McCann Erickson India has been assigned the creative duties of Subway India following a multi-agency pitch. Arms Communication was the incumbent agency.

Tasneem Limbdiwala 07-March-2011

Subway India, the quick service restaurant (QSR) chain, is on the lookout for a new creative partner. Arms Communications is the incumbent agency.

Tasneem Limbdiwala 03-March-2011