Experts outline the correct way of implementing regional marketing to reach elusive local audiences in the far corners of the country

Nilanjana Basu Dec 2, 2022 8:45 AM

Brand Communication Strategist Srinivasan, in a session sponsored by Star India Network, delved into the power of mother tongue for regional marketing

exchange4media Staff Sep 6, 2021 11:08 AM

The brand has collaborated with 4 leading actresses from different regions to engage with the audience in their local language

exchange4media Staff May 24, 2021 12:38 PM

TV9 CEO, Barun Das, spoke to e4m Editor Naziya Alvi Rahman about the network's growth and the importance of regional markets

exchange4media Staff Jul 2, 2020 8:39 AM

ShareChat Chief Business Officer, Sunil Kamath, talks about how brands can benefit from the platform’s regional reach and scale, as it opens its doors to advertisers

Shikha Paliwal Nov 25, 2019 9:16 AM