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With Q3 of 2023-24 just around the corner, advertisers are waiting to go all out with their festive deals and discounts. Here's what the print media players expect from this festive season
Chehneet Kaur Sep 11, 2023 9:13 AM

CRISIL Ratings says that the print media sector may grow on the back of higher corporate and government ad spend
Sonam Saini Jul 12, 2023 8:13 AM

The ad published in The Telegraph for a runaway groom was a cleverly disguised ad for a Kolkata-based clothing store
e4m Desk Jan 16, 2023 12:40 PM

Industry experts say the print AdEx may experience a growth of 15–17% this festive quarter as compared to 2021
Sonam Saini Aug 26, 2022 8:32 AM

As per TAM AdEx report, ad space per publication in the first quarter of 2022 grew by 17% compared to the same period in 2020
e4m Desk Jun 15, 2022 10:44 AM

While the role of digital platforms will continue to increase, print offers the simplest way of maximizing reach for it being a credible source of information & its hyper-local nature, share experts
Shantanu David Feb 9, 2022 8:44 AM

The publication states that large format advertising such as gatefolds, jackets, and full pages are making a strong comeback
e4m Desk Oct 14, 2021 10:15 AM

Santosh Padhi, Co-founder & Chief Creative Officer, Taproot Dentsu, opens up about judging the Lions virtually, his best memories from the in-person festival, and more
Misbaah Mansuri Jun 2, 2021 9:03 AM

Even with the second wave of the pandemic hitting the country, print is confident of keeping the growth story going with integrated offerings to brands
Tasmayee Laha Roy Apr 16, 2021 8:14 AM