Guest Column: Nisha Singhania, CEO & Managing Partner, Infectious Advertising, writes about how the aviation giant’s service lapses affected the customer trust

Nisha Singhania Dec 8, 2025 10:03 AM

We asked industry leaders to share their thoughts on Mark Read’s announcement to step down as WPP CEO, on what lies ahead for the agency and the industry as a whole

e4m Staff Jun 18, 2025 9:08 AM

Guest column: Nisha Singhania, CEO and Managing Partner, Infectious Advertising, writes why Zakir Hussain is a brand that transcends the boundaries of music

Nisha Singhania Dec 18, 2024 6:08 PM

Nisha Singhania, CEO and Managing Partner, Infectious Advertising, writes on the design & symbolism of the Olympics logo, medal and attire

Nisha Singhania Jul 31, 2024 8:52 AM

The agency will chart the strategic roadmap for the brand, providing the creative impetus to build a formidable digital presence

exchange4media Staff Sep 29, 2021 11:38 AM

Industry experts say that the extent of economic loss during the ongoing wave will primarily depend on how fast the chain of infections can be broken

Misbaah Mansuri May 27, 2021 9:25 AM

Eight months into virtual pitches, adlanders say while the media mix is now tilted towards digital there are more project-related conversations rather than long-term associations

Misbaah Mansuri Oct 26, 2020 8:25 AM

The agency will craft all digital advertising communications for the portal

exchange4media Staff Sep 3, 2020 1:20 PM