At the World Economic Forum meet in Davos, entrepreneur and creator Masoom Minawala Mehta put the spotlight on a structural imbalance in the creator economy

e4m Staff Jan 24, 2026 9:33 AM

As creators begin investing in each other’s ventures, they are not only diversifying their portfolios but also fostering a collaborative ecosystem where influence drives collective growth

Soumya Gawri Sep 8, 2025 8:46 AM

Schbang will be buying out Masoom’s share in Schbang MMaximise

e4m Staff Apr 3, 2025 12:58 PM

The campaign features Karisma Kapoor, Princess Gauravi Kumari, and Masoom Minawala

e4m Staff Jan 27, 2025 1:18 PM

Influencers are now monetising their presence, and building new means of income via subscriptions, branded merchandise, and coaching services, note industry observers

Shalinee Mishra Dec 26, 2024 9:33 AM

Minawala has also invested in the women's fashion platform

exchange4media Staff Mar 1, 2023 1:18 PM