Non-Metros: Driving the Economic Resurgence’: An esteemed panel discusses the contribution of Bharat—the tier II and tier III—to India’s growth story amid the Covid-19 pandemic

exchange4media Staff Feb 4, 2021 12:14 PM

Print is Proof?blur=25

In the light of the controversies rocking the TV news industry, bigwigs Times of India, Hindustan Times & Dainik Bhaskar launched a campaign highlighting why print is all about unbiased perspectives

Tasmayee Laha Roy Oct 23, 2020 8:06 AM

Dainik Bhaskar?blur=25

As part of the virtual series, industry experts spoke of how brands must strengthen their consumer connect in non-metros to accelerate recovery and growth in a COVID market environment

exchange4media Staff Aug 13, 2020 11:15 AM


Today's webinar will feature discussions on Tier II & Tier III cities leading recovery and emerging as drivers of growth in India

exchange4media Staff Aug 5, 2020 9:04 AM

Salman Khan DB Group?blur=25

The campaign that is a part of Dainik Bhaskar Group's circulation expansion initiative is backed by print, radio, digital and online, outdoor, cinema, TV and on-ground activation

Tasmayee Laha Roy Jul 4, 2019 7:34 PM


The Indian Readership Survey to show how Print has performed in the Digital era, say industry heads

exchange4media Staff Apr 26, 2019 9:14 AM

Marketing and storytelling are about creating experiences, say industry experts?blur=25

The sixth edition of exchange4media’s CMO League took place yesterday in Gurgaon, where best-selling author of the Shiva Trilogy, Amish Tripathi exchanged thoughts and insights with the other panelists in the context of his own experiences of marketing his debut novel

Proyashi Barua Nov 5, 2015 8:26 AM

Dainik Bhaskar Launches ‘Happy Rajasthan’ Campaign?blur=25

Through this initiative, one can upload their “Happy Rajasthan” pictures and videos, post them on www.happyrajasthan.com and invite friends and family to vote for their entries

exchange4media Staff Jul 15, 2015 1:06 PM

Dainik Bhaskar selected as Most Trusted Brand in Hindi newspaper category?blur=25

This year’s report has been mined from 3 million data points collected through a primary research conducted across 16 Indian cities and is a result of more than 15,000 hours of fieldwork, resulting in nearly 20,000 unique brands

exchange4media Staff Feb 25, 2015 3:25 PM

Guest Column: The noteworthy transformation of aspirational non-metros?blur=25

These aspirations have been the most critical key to self-motivated transformation that has been taking deep root in India, says Kaacon Sethi, Chief Corporate Marketing Officer, DB Group

Kaacon Sethi Jan 7, 2015 8:35 AM

Dainik Bhaskar announces the winner of Divya Bhaskar's 'The Great Gujarat Selfie' contest?blur=25

Through 'The Great Gujarat Selfie' & 'The Great Gujarat Crossword', Divya Bhaskar provides 11 winners the opportunity to be present at Adfest 2015, Pattaya

exchange4media Staff Oct 8, 2014 2:29 PM

Are brands ready for the big challenge from small towns??blur=25

Top marketers at exchange4media's CMO League analyse how tier II and III cities are potentially big growth drivers and highlight the importance of customising solutions for these markets

Rashi Bisaria Sep 9, 2014 8:48 AM

Dainik Bhaskar Group appoints Kaacon Sethi as Chief Corporate Marketing Officer?blur=25

Sethi will be responsible for business development and marketing communications of the Group’s print media business comprising B2B corporate branding, marketing of emerging India opportunities in tier II & III markets

exchange4media Staff Jun 10, 2014 8:45 AM

LMG’s Limelight sees light of day; Kaacon Sethi joins as head?blur=25

Lintas Media Group has announced the launch of its new specialised unit Limelight, which is focused to creating, distributing and measuring owned and earned media solutions for clients. Kaacon Sethi, till recently a media entrepreneur, is at the helm of this division.

exchange4media Staff Apr 30, 2011 7:42 AM