Zeenia Bastani, General Manager, Garnier India, spilled the beans on the company’s shift to a sustainable business model, packaging goals and how it plans to amplify the green message

Misbaah Mansuri Mar 25, 2021 8:26 AM

On her 25th birthday, we analysed how brands from Veet to JBL have queued up to leverage Sara Ali Khan's star power, making her one of the rising stars of celebrity brand endorsements

Noel Dsouza Aug 12, 2020 9:21 AM

Pankaj Sharma, General Manager Garnier, says Sara Ali Khan’s personality goes well with the brand ideology

exchange4media Staff Aug 22, 2019 1:04 PM

Over the last two years, YouTube has launched several ad products such as Bumpers, Director Mix, TrueView, Video Ads Sequencing and YouTube Blast

Tasmayee Laha Roy Aug 21, 2019 7:45 AM

ASCI upheld complaints against 232 advertisements from a total of 277 advertisements evaluated by them in October and November 2018

exchange4media Staff Mar 1, 2019 7:02 PM

According to YouTube, India has “truly became a ‘video-first’ country” with the platform reaching over 245 million monthly active users

exchange4media Staff Dec 7, 2018 4:57 PM

The trio will feature in the new campaign #Openup to Beautiful Browns for the Garnier Color Naturals hair color range

exchange4media Staff Sep 22, 2018 8:56 AM

The agency will manage the brand’s entire digital and social media mandate.

exchange4media Staff Feb 5, 2018 3:49 PM

Shroff joins John Abraham and Sushant Singh Rajput to endorse the brand

exchange4media Staff Mar 31, 2017 4:39 PM

Garnier Men has launched their new marketing campaign featuring Sushant Singh Rajput for their Acnofight facewash, set in the context of cricket

exchange4media Staff May 7, 2016 7:55 AM

iContract will be responsible for crafting digital strategy, brand and product campaigns, social media management and influencer relationships for the entire Garnier portfolio

exchange4media Staff Feb 18, 2016 10:35 AM

Once a user clicks on the ad on Facebook, a number is dialled and continues engagement with the user off Facebook via SMS and voice. Initial results and data prove high ROI for advertisers

exchange4media Staff Jul 8, 2014 8:03 AM

The brand's 'PowerLight A Village' initiative ensures every like, share & comment on its social platforms contributes a unit of energy. About 800 households have benefited so far

Twishy Nov 15, 2013 7:56 AM

Magazines may not have similar reach as TV but it brings higher involvement in comparison to any other media, say experts

Synjini Nandi Jul 11, 2012 9:31 PM

Garnier, ET Now, Tata Docomo and McDonalds get innovative by partnering with En Route Media to offer an advertising experience in taxis

exchange4media Staff Feb 6, 2012 12:06 PM