digital-campaigns

The first session of LEAP goes live on November 25 with team Dentsu India
exchange4media Staff Nov 25, 2021 3:59 PM

The digital campaign highlights five women entrepreneurs from different sectors sharing their entrepreneurial journey
exchange4media Staff Nov 18, 2021 10:51 AM

The mandate will involve strategic planning, media relations, digital campaigns, and providing integrated communication solutions for the brand
exchange4media Staff Jun 4, 2021 5:23 PM

The ad film reinforces the benefits of the new spray’s double-strength formulation, delivered with a unique one-shot spray that ensures only the needed amount is sprayed on
exchange4media Staff Mar 23, 2021 3:24 PM

We bring you a roundup of the news that made headlines this past week
exchange4media Staff Feb 20, 2021 9:52 AM

With Kantar as the official partner of the judging process, the Awards will select the most innovative digital campaigns released on YouTube between Oct 2019 and Feb 2021
exchange4media Staff Jan 29, 2021 2:33 PM

Despite rationed budget allocations & reduced deadlines, this defining year has seen some exemplary work put together by the PR professionals
Nafisa Shaheen Dec 28, 2020 8:31 AM

Conceptualized by Studio Simple, the ad film blends five heartwarming everyday scenarios, focusing on how Microsoft’s technology empowers people to do more every day
exchange4media Staff Dec 26, 2020 8:25 AM

Rohit Sakunia, Chief Business Officer & Co-founder, Art-E Media, and Tejender Sharma, Chief Creative Officer & Co-founder, talk about the current landscape of marketing technology
Nafisa Shaheen Oct 22, 2020 9:10 AM

Rakhee Lalvani, VP, Public Relations & Corp Comm, and Nairita Ghosh, Corp Comm Manager, IHCL talked about how #TravelForIndia campaign inspires to travel safe and help rebuild the sector
Nafisa Shaheen Oct 8, 2020 9:12 AM

Gunjan Shah, CCO, Britannia Industries, speaks about the FMCG brand's digital campaign, COVID-19 impact on the sector, growth in the snacking category and more
Nafisa Shaheen Oct 2, 2020 9:44 AM

Chaired by Madhusudan Gopalan, MD & CEO of Indian Subcontinent, P&G, the jury shortlisted 170 of the 500 entries received
exchange4media Staff Aug 8, 2020 8:42 AM

Kumar, COO, Allen Solly talks about their new digital campaign, brand recall through social messaging, challenges amid the corona crisis and more
Nafisa Shaheen Aug 7, 2020 8:54 AM

The initiative has been supported by personalities like Nandan Nilekani, Sunil Shetty, Saina Nehwal, Vishwanathan Anand, Mary Kom, Anil Kumble & KL Rahul
exchange4media Staff Apr 18, 2020 9:47 AM

The lockdown has had the banks reaching out to the consumers through social media, joining them in the conversations around the current situation and promoting safe transaction techniques
Sanstuti Nath Apr 16, 2020 8:20 AM

The campaign received an overwhelming response with more than 112978 impressions and 112856 likes
exchange4media Staff Mar 29, 2020 10:00 AM

The cosmetic brand's digital activity saw 5600+ posts on Instagram, using #BetterWithHer and reached approx. 7.7K + people
exchange4media Staff Mar 17, 2020 4:15 PM

The new program was developed to arm marketers with advanced knowledge on how to use Taboola’s platform to maximize business outcomes for clients
exchange4media Staff Mar 4, 2020 3:57 PM