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Political ad volumes also saw a month-on-month growth in the last quarter of FY 2021. March 2021's political ad volumes grew by more than three times compared to January 2021 and February 2021

Tasmayee Laha Roy Apr 21, 2021 8:21 AM


The account will be managed out of the agency’s Mumbai office and will be led by Navin Kathuria, EVP and Principal Partner, DDB Mudramax

exchange4media Staff Aug 16, 2018 3:45 PM


Yusuf Merchant has joined as Vice President, DDB MudraMax-OOH while Adil Khan has come on board as Associate Vice President of the same agency

exchange4media Staff Aug 30, 2017 3:15 PM


Sengupta was earlier the National Creative Director at Kinetic Worldwide Or The award-winning innovator is also a mixed media installation artist

exchange4media Staff May 16, 2017 7:49 AM

DDB Mudra helps spread Star Plus’ new vision through OOH campaign?blur=25

DDB Mudra was given the task of spreading the message about Star Plus’ new transition through an OOH campaign across Mumbai, UP, Delhi and ROM through a campaign where timing was key

exchange4media Staff Dec 1, 2016 8:58 AM

DDB MudraMax wins media duties of Bausch and Lomb India?blur=25

DDB MudraMax would be partnering with the Bausch & Lomb for their ATL media planning and strategy requirements

exchange4media Staff Oct 5, 2016 1:40 PM

DDB MudraMax wins media duties of itel Mobile?blur=25

DDB MudraMax – Media would partner with itel Mobile to address the brand’s requirement of holistic media strategy, reflective of key metrics, in order to fulfil the brand’s aspirations in the country

exchange4media Staff Aug 11, 2016 12:15 PM

Tarun Nigam appointed as Executive Vice President, DDB MudraMax-Media?blur=25

Nigam will be operating out of agency’s Gurgaon office and will be reporting to Sathyamurthy Namakkal, Executive Director, DDB Mudra Group and President DDB MudraMax

exchange4media Staff Apr 13, 2016 1:18 PM

DDB MudraMax wins media mandate for Modi Naturals?blur=25

Following a multi-agency pitch, DDB MudraMax has won the account, which will be managed by the agency’s North team

exchange4media Staff Sep 2, 2015 12:51 PM

DDB MudraMax-Media appoints Gerald Roche as Senior Vice President?blur=25

Roche has an experience of close to two decades and he was last associated with Starcom MediaVest where he was appointed as Vice President-Media Buying

exchange4media Staff Jun 4, 2015 2:59 PM

1 Year of Modi Govt: Out-Of-Home sector yet to see 'good days'?blur=25

The optimism that was rampant during the early days of the Narendra Modi government coming to power has yet to translate into anything concrete for the outdoor industry, say OOH experts we spoke to

Abhinn Shreshtha May 19, 2015 8:37 AM

As Mandeep Malhotra exits, new leadership structure announced at DDB MudraMax?blur=25

As part of the re-alignment, Sathyamurthy Namakkal, currently executive director, DDB Mudra Group and president, DDB MudraMax Media (including digital), will also take charge of the DDB MudraMax OOH business

exchange4media Staff May 12, 2015 1:24 PM

Kavita Sadana appointed Group Account Director, DDB MudraMax?blur=25

Sadana will be spearheading DDB MudraMax's Ahmedabad operations and businesses including experiential, media, outdoor and retail

exchange4media Staff Apr 15, 2015 10:30 AM

Goafest 2015: Day 2 Abbys - Nominees speak?blur=25

As Goafest 2015 enters the second day and the build-up for this year's next round of Abbys heightens, we speak to nominees of radio, radio craft, broadcaster, brand activation & promotion, public relations, print craft, branded content & entertainment and direct Abbys that are to be held on Day Two

exchange4media Staff Apr 10, 2015 12:16 PM

DDB MudraMax creates 'Misunderstood Scoreboard' for Zee News?blur=25

DDB MudraMax installed manual scoreboards in Jammu & Kashmir, New Delhi in India and Lahore, Karachi in Pakistan. While spectators thought these were normal run-of-the-mill scoreboards which kept on-lookers updated with the status of the match, they were caught off guard as the numbers didn't tally

exchange4media Staff Feb 23, 2015 8:43 AM

DDB Mudramax wins Media AOR for Wildcraft?blur=25

The agency will be responsible for all media (mass media including digital) activities including planning, buying and implementation

exchange4media Staff Dec 24, 2014 10:24 AM

DDB MudraMax ties up with Pro Kabaddi League's Bengal Warriors?blur=25

The agency will handle franchise & venue management of Big Bazaar's Pro Kabaddi League team, spearheading marketing communication and consulting on brand strategy and direction

exchange4media Staff Aug 5, 2014 8:02 AM

DDB Mudra Group reconstitutes Group Executive Board?blur=25

Group Executive Board includes Sonal Dabral, Mandeep Malhotra, Rajiv Sabnis, Sathyamurthy Namakkal, Madhukar Kamath, Deepak Nair, Anurag Bansal & Aneil Deepak. The Group has also created Group Creative Council & Strategic Planning Council

exchange4media Staff Jul 28, 2014 8:49 AM