In practice, DIPR rates are typically 10% to 50% higher than DAVP rates

Chehneet Kaur Nov 6, 2025 9:22 AM

The central rate revision, say industry sources, underscores that print’s trust premium remains intact

Chehneet Kaur Oct 28, 2025 8:37 AM

Govt’s mid-2025 rate overhaul faces resistance from news networks, who argue the one-size-fits-all model collapses genre distinctions and rewards mass-market entertainment

Chehneet Kaur Oct 16, 2025 8:22 AM

DAVP sets advertising rates based on circulation figures, not readership unlike commercial clients; most publications still below pre-Covid circulation levels, note industry experts

Chehneet Kaur Jun 9, 2025 8:59 AM

More than 80 per cent of the paper’s revenue comes from DAVP

exchange4media Staff Aug 13, 2021 2:37 PM

The agency has registered a case against unidentified officials of BOC, along with Harish Lamba, Aarti Lamba and Ashwani Kumar

exchange4media Staff Jul 13, 2021 3:18 PM

The Print Media Advertisement Policy 2020 states that ad distribution that was earlier in rupee terms will now be in terms of space, which has been now increased from 50% to 80% for vernacular dailies

Tasmayee Laha Roy Jul 29, 2020 8:26 AM

The unnamed officials allegedly placed government ads in newspapers that are no longer in circulation

exchange4media Staff Jun 26, 2020 4:40 PM

A government advisory on the matter also says that no publication will be blocked under regularity during the period of lockdown

exchange4media Staff May 5, 2020 12:21 PM