dan-performance-group

India's internet consumption will be more than double by 2025: Rajan Anandan

At the launch of the 3rd DAN exchange4media Digital Report, Rajan Anandan, VP, Google, South East Asia and India and Vivek Bhargava, CEO, DAN, Performance Group spoke about India's internet journey

exchange4media Staff 17-January-2019

Dentsu Aegis Network’s DAN Consult on a winning streak

DAN Consult boasts of clients such as Tata Unistore, UAE’s leading ecommerce platform Noon.com, Rajasthan Patrika, Rajasthan’s luxury hotel group Suryagarh Hotels to name a few

exchange4media Staff 09-May-2018

Guest Column: Why 2016 will be remembered as the year when digital media entered the big boys' club: Vivek Bhargava, DAN

If I go by such interactions with a cross-section of Indian entrepreneurs, it is that starting this year, the big boys who ran businesses began viewing digital media as an integral part of their business model, as critical as conventional media if not more. Going digital to them wasn't an alternate universe any longer, it was one in which they wanted to take decisions, not their subordinates, writes Vivek Bhargava, CEO, DAN Performance Group

Vivek Bhargava 21-December-2016