craft
Sujit Patil, CCO, Godrej Industries Group, talks on communications' journey from the sidelines to the strategy table and the future of communications leadership
Ritika Upmanyu Jun 29, 2026 11:00 AM
TBWA\Lintas Mumbai’s ‘Don’t Look Up’ for Steadfast, which won a Bronze Lion in Film Craft (Script), is built on a familiar behaviour seen across India’s cash-driven economy
Aryendra Khan Jun 24, 2026 8:54 AM
‘Original Forever’, for adidas, by Johannes Leonardo, New York / adidas, London, wins two Grands Prix in Entertainment Lions and Entertainment Lions for Music
e4m Staff Jun 24, 2026 7:48 AM
Design leads India’s charge with two shortlisted campaigns, while Film Craft contributes three entries ahead of tonight’s awards
Team Impact Jun 23, 2026 12:46 PM
As VML India's Executive Creative Director joins Print & Publishing jury at Cannes Lions, Warrior makes a case for a medium he believes the industry has been too quick to eulogise & too slow to push
Aryendra Khan Jun 18, 2026 9:07 AM
As Gurbaksh Singh joins the Digital Craft jury at Cannes Lions 2026, the Dentsu Creative CCO & CIO calls out a category in danger of confusing polish with purpose
Aryendra Khan Jun 2, 2026 8:53 AM
NASA’s interactive tool uses real-world landscapes to form letters, prompting brands and users to create and share personalised visuals
Vaishnavi Deshpande Apr 28, 2026 1:09 PM
While Event Crafter won the ‘Wedding Planner of the Year' award, Inextis Events was named the ‘Event Agency of the Year’; Blue Star, Pernod Ricard India & Hyundai among key winners
Adgcraft to drive the communication strategy and media visibility for one of India’s leading student PR events
e4m Staff Nov 12, 2025 4:34 PM
He understood that real magic happens when people don’t just see an ad but feel it, writes Joseph
e4m Staff Oct 27, 2025 8:48 AM
As the PR partner, Adgcraft will oversee Clove Dental’s integrated public relations and media relations
e4m Staff Aug 12, 2025 3:29 PM
The film features McDonald’s characters such as Grimace, Hamburgler and Birdie The Early Bird.
e4m Staff Mar 27, 2025 3:44 PM
The agency won a total of 23 awards including 16 Gold, 4 Silver and 3 Bronze wins
e4m Staff Jan 6, 2025 12:34 PM
Lalit Gattani, CEO of Showcraft Productions Pvt. Ltd., took center stage at the e4m Red Carpet Experiential Marketing Summit 2024 to share his insight
e4m Staff Dec 27, 2024 3:05 PM
As part of the mandate, 82.5 Communications will handle the creative duties for the launch of ICB across digital, radio, and Out-Of-Home
The Script Craft allows writers to submit a 250-word synopsis of their story ideas. Audiences can then read and rate these submissions, with the highest-rated stories rising to the top
The actress has been featured in various marketing, ad and endorsement campaigns of the brand
e4m Staff Sep 27, 2024 2:41 PM
HGS Interactive will spearhead the creation of all content related to the brand’s e-commerce launch
e4m Staff Aug 21, 2024 11:52 AM
He was the Brand Vice President for LEAD School previously
exchange4media Staff Dec 29, 2022 10:25 AM
He was previously associated with Wildcraft as Chief Revenue Officer
exchange4media Staff Nov 2, 2022 3:04 PM
The agency will be responsible for carrying out the entire digital activity of the brand across creative, technology, and media
exchange4media Staff Aug 31, 2021 1:55 PM
Womb Pain Stories from the Glass: Lions for Change category got the most thumbs up from the industry
Mansi Sharma Jun 15, 2021 9:16 AM
MediaCom Creative Systems is being rolled out globally across the entire MediaCom network
exchange4media Staff Apr 24, 2021 8:12 AM
Prior to this, events industry veteran Singh has worked with Wizcraft and Jagran Solutions and has managed some of the globally acclaimed IPs and properties around the world
exchange4media Staff Jan 14, 2021 8:32 AM
Bhatia, Founder and CEO, Simba Craft Beer, tells us about the company’s newest launch, foray into the gourmet category, marketing strategies and expectations from the festive season
Eularie Saldanha Oct 22, 2020 9:01 AM
The other members that were elected as office bearers of The Advertising Club include Partha Sinha, Vice President, Dr Bhaskar Das, Secretary; Aditya Swamy, Joint Secretary; Shashi Sinha, Treasurer
exchange4media Staff Oct 1, 2020 11:46 AM
In the webinar, Gaurav Dublish and Siddharth Sood, Co-founders, Wildcraft India, spoke about innovation, entering new categories, the brand's evolution and the role of leadership
exchange4media Staff Jul 21, 2020 8:41 AM
In today’s virtual webinar, Gaurav Dublish and Siddharth Sood, Co-founders, Wildcraft India, will talk about the brand’s 'wild and innovative journey’
exchange4media Staff Jul 20, 2020 9:07 AM
The joint initiative by Rotary India, Rotary Club Of Bombay, Colors and Wizcraft International Entertainment, is supported by Being Human Foundation and partnered by Ask Nestle.in and Finolex Pipes
exchange4media Staff Jun 26, 2020 12:18 PM
Gaurav Dublish & Siddharth Sood, Co-founders, Wildcraft India, tell us why the latest product respirators is right for the company’s first full-fledged integrated marketing campaign
Simran Sabherwal Jun 11, 2020 8:20 AM
The graduating students excelled with 56% of them scoring above 70% and 13% of the students achieving above 80%
exchange4media Staff Mar 16, 2020 10:16 AM