coco
With consumers seeking health benefits beyond refreshment, companies are expanding portfolios across coconut water, electrolyte drinks, kombucha and protein beverages.
Sunidhi Vijay Jul 2, 2026 9:42 AM
Vikram Karwal spoke to e4m on the launch of Parachute Advansed’s new shampoo line
e4m Staff May 29, 2026 2:03 PM
Coco is developed in collaboration with Ogilvy and Aesthetic Intelligence Labs
e4m Staff Sep 30, 2025 7:42 AM
Amita Maheshwari said this in response to a powerful e4m tribute to Uday Shankar’s visionary mentorship- Outsiders' to industry movers: How Uday Shankar mentored a generation of media leaders
e4m Staff Jul 16, 2025 5:59 PM
The spike in cocoa costs—driven by supply chain disruptions, climate concerns, and geopolitical tensions—has been forcing major brands to cut back on their marketing and promotional spending
Kanchan Srivastava Mar 1, 2025 8:44 AM
The store launch in Sulur takes their total number of outlets across the country to 56
The current expansion into the beverages segment marks the second category that Yu will enter after starting with Instant Foods in 2021
e4m Staff Jul 17, 2024 3:28 PM
The campaign features three ads that promote the benefits of Country Delight's coconuts
exchange4media Staff Apr 26, 2023 2:36 PM
To extend the spirit of nurturance, the pack will come with a seed paper neck tag which when sowed in soil and watered regularly, grows into a plant
exchange4media Staff Nov 15, 2022 3:48 PM
The brand film shot in Ladakh has been produced by Coconut Films
exchange4media Staff Aug 3, 2021 11:25 AM
Profit after tax stood at Rs 272 crore, an 11% jump from the previous year
exchange4media Staff Jan 31, 2020 8:12 PM
YouTube influencer, Abhijeet Bhansali, who goes by the online name Bearded Chokra was ordered to remove his video negatively reviewing Marico's Parachute coconut oil
exchange4media Staff Jan 16, 2020 5:50 PM