castrol-activ

Castrol Activ & Ayushmann Khurrana extend support to India's mechanic community

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The initiative is aimed at up-skilling mechanics for the new normal, as the country slowly begins to open up post lockdown

exchange4media Staff Sep 12, 2020 8:44 AM

Castrol Activ’s TVC calls for youth to be catalysts of change through collective action

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The campaign has been conceptualized and developed by Ogilvy India

exchange4media Staff Jul 28, 2020 6:22 PM

Our agencies have displayed great team spirit: Sandeep Sangwan, Castrol India

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The Managing Director of Castrol India discusses the brand’s new social media campaign and the importance of building rapport with creative & media agencies during trying times

Neeta Nair May 18, 2020 8:47 AM

Castrol ACTIV #HangUpYourKeys ad salutes those making a difference while staying at home

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Castrol India has also started an appreciation campaign for the trucker community through the #SaluteTruckers campaign

exchange4media Staff Apr 25, 2020 10:12 AM

We leverage digital media through customised content: Kedar Apte, Castrol India

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Kedar Apte, Vice President, Marketing, Castrol India Limited, spoke about the brand's communication strategy and says they are focused on purpose-driven marketing

Dolly Mahayan May 9, 2019 8:41 AM

Castrol Activ new campaign inspires bikers to be the spark for change

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The campaign encourages young audiences to ‘Give a Ride, Help Cast a Vote’ in the upcoming general elections

exchange4media Staff Feb 25, 2019 7:26 PM