cadbury-dairy-milk-silk
Silk?blur=25

The film, conceptualized by Mondelez India & Ogilvy India, is part of a larger integrated marketing mix including TV, on-ground and a digital or social media plan

exchange4media Staff Jun 13, 2020 8:38 AM

Cadbury Dairy Milk SIlk Valentine's Day?blur=25

The campaign will be rolled out with high impact outdoors, digital and in-store promotions

exchange4media Staff Feb 13, 2020 4:01 PM

mCanvas Interactive Ads?blur=25

Idea #IndiaKaLiveNetwork and Flipkart's Big Billion Days Sale were among some of the top interactive ads of 2019

exchange4media Staff Jan 21, 2020 6:03 PM

Kartik Aaryan?blur=25

Some of the major brands in Kartik Aaryan’s kitty are Armani Exchange Watches, Lux Inferno, Cadbury Dairy Milk Silk, Veet and Manyavar

exchange4media Staff Nov 22, 2019 2:11 PM

KarthikAryan?blur=25

The actor has been ruling the box office charts with a series of romantic comedy blockbusters that fits in perfectly with the brand’s romantic appeal

exchange4media Staff Aug 29, 2019 4:00 PM

Ogilvylogo?blur=25

In the campaign, the Ogilvy creative team highlighted the best part about the consumption experience which was the inclusion of whole hazelnuts

exchange4media Staff Mar 7, 2019 6:04 PM

RanveerAliaCadbury?blur=25

Mondelez India has also partnered with Gully Boy, building in co-branded promotions to create high impact digital buzz during Valentine’s Day

exchange4media Staff Feb 14, 2019 4:21 PM

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In an attempt to attain optimal reach for this new product variant on Valentine’s Day, Carat has collaborated with Snapchat to create India’s first ‘National Snapchat Lens’ for Cadbury Dairy Milk Silk.

exchange4media Staff Feb 14, 2018 5:43 PM

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The campaigns by Cadbury Dairy Milk Silk, Swiggy, MTV, among others, take the idea of modern-day marketing a step ahead.

exchange4media Staff Feb 14, 2018 8:56 AM

Brands show growing love for digital this Valentine's?blur=25

Marketers found a refreshed love for the digital medium this Valentine’s season and the consumers witnessed outstanding campaigns on this medium as compared to the traditional medium

Twishy Feb 18, 2014 8:36 AM