british-airways

IndiGo names former British Airways chief William Walsh as CEO

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Walsh ‌is expected to join IndiGo on ‌August 3

e4m Staff Mar 31, 2026 4:17 PM

When a flight cancellation becomes a brand breakpoint

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Guest Column: Shailesh Grover, Chief Growth Officer at Sensori.AI, recounts his frustrating experience while rescheduling a British Airways flight—and how it tarnished the airline’s brand image

Shailesh Grover May 19, 2025 9:33 AM

India is an incredibly important market for British Airways: Calum Laming

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Calum Laming, Chief Customer Officer of British Airways, talks to e4m about completing 100 years of connecting India with UK, marketing plans, consumer trends and more

Chehneet Kaur Oct 30, 2024 9:14 AM

'The best gift that you can give this Diwali is you,' says British Airways in new campaign

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The campaign, conceptualized by Ogilvy Gurgaon, draws upon the age-old Diwali tradition of gifting and the challenge of finding the right gift for everyone

exchange4media Staff Oct 26, 2021 1:17 PM