brand-purpose
Pitch CMO Summit?blur=25

At the Pitch CMO Summit 3.0, a panel shared insights on ‘Future-proofing brands: Need for a playbook for the connected era’

exchange4media Staff Sep 28, 2021 12:42 PM

Pitch CMO Summit?blur=25

At the Pitch CMO Summit, Nicholas Kontopoulos, APAC Regional Head of Marketing, Adobe DX, noted that making the customer journey simple across all touch points is the way forward

exchange4media Staff May 29, 2021 8:53 AM

Scott Goodson?blur=25

Scott Goodson, CEO & Founder of StrawberryFrog, speaks of his latest book 'Activate Brand Purpose'. He will deliver the Special Address at the Pitch CMO Summit scheduled on Friday, May 28

exchange4media Staff May 26, 2021 8:46 AM

Tea Valley - WolfzHowl?blur=25

With its brand purposing and strategy expertise, WolfzHowl will create an in-depth consumer connect and high recall for Tea Valley

exchange4media Staff Apr 12, 2021 4:50 PM

cmo summit?blur=25

Panelists on the summit spelled out how brands need to articulate their purpose and how purpose can amplify growth

exchange4media Staff Mar 25, 2021 1:36 PM

tata sky?blur=25

The brand has launched a campaign with the slogan ‘Iss khidki ko khol dala toh life Jingalala’

exchange4media Staff Feb 27, 2021 8:00 PM

D Shivakumar Aditya Birla Group?blur=25

D Shivakumar, Group Executive President - Corporate Strategy & Business, Aditya Birla Group, shares insights on the real meaning of brand purpose

exchange4media Staff Nov 29, 2019 9:16 AM

Sabyasachi Mitter Fulcro?blur=25

At e4m Indian Brand Conclave 2019, Sabyasachi Mitter, Founder & MD, Fulcro spoke about how potent brands behave

exchange4media Staff Nov 29, 2019 8:35 AM

BW Whitebook Summit Preeti Reddy Kantar?blur=25

At the BW Marketing Whitebook Summit, Preeti Reddy, CEO, South Asia, Kantar highlighted five important mind markers that define a brand's purpose

exchange4media Staff Aug 30, 2019 8:41 AM

Brian Tellis?blur=25

Brian Tellis, Director, Fountainhead Promotions & Events, delivered the keynote address on 'Building the greatest brand intellectual property'

exchange4media Staff Jun 22, 2019 10:07 AM