b-srinivasan

The Indian Newspaper Society has requested the government to withdraw the 10% customs duty on newsprint; industry leaders say the Budget decision will lead to increase in cover price & ad rates  

Neethu Mohan 09-July-2019

Ramarao has more than 11 years of experience in building successful brands

exchange4media Staff 01-July-2019

As a part of the brand integration exercise, an exclusive scene was weaved into the YouTube telecast of the TV serial 'Naayaki'

exchange4media Staff 24-June-2019

We bring you a roundup of the news making headlines this past week

exchange4media Staff 04-May-2019

With IRS numbers finally out, planners and media marketing heads are going to take Print more seriously than ever before, says B Srinivasan, Managing Director, Vikatan Group

Neethu Mohan 30-April-2019

The Indian Readership Survey to show how Print has performed in the Digital era, say industry heads

exchange4media Staff 26-April-2019

NS Easwaran has more than 20 years of experiences in the Media industry, Ad Sales and Marketing

exchange4media Staff 02-November-2018

Alok Srivastava joins as AVP for Northern & Eastern regions, TM Vijaydas and Shaila Wajid have taken over as business heads of Western and Rest of South (Karnataka, Telengana and AP) markets, respectively

exchange4media Staff 05-July-2018

Revamping to changing reader topography has always been the secret for Vikatan’s success: B Srinivasan, Vikatan Group

Akshata R Murthy 19-December-2017

The FIPP Management Board appointed Srinivasanalong with Dr. Hans H. Hamer of Axel Springer SE and Jennifer Savage of Time Inc. as Directors in its last meeting on 17 May

exchange4media Staff 30-June-2017

Vikatan Hackathon event was spread over the last weekend from 23 September 2016 to 25 September 2016, approximately for 50 hours and had 40 teams, closer to 140 participants from various parts of the country

exchange4media Staff 28-September-2016

G.R Ananthapadmanabhan, Joint MD, GRT Group, S. Ramesh Pothy, MD, Pothy Group, C.K Kumaravel, Co-Founder, Naturals Beauty Salon, KS Rao, Head Investor, Education & Distribution Development, Birla Sunlife Asset Management, B Srinivasan, MD, Vikatan Group on why advertisers believe in magazines as a medium to reach out to their audiences

Priyanka Mehra 25-February-2015

Srinivasan B, MD, Vikatan Group, speaks about a placid Q3, expectations for Q4, launching the Braille version of Chutti Vikatan and more

Deepa Balasubramanian 16-December-2014

Print players in the South feel that Modi Govt's maiden Budget falls short on the promise of rolling in the good times, yet they remain optimistic about the Budget spurring economic growth

Deepa Balasubramanian 15-July-2014

R Rajmohan, Publisher, Open magazine is the new Vice-President, while B Srinivasan, MD, Vasan Publications is the new General Secretary. Pradeep Gupta, CMD, Cybermedia will continue to be the Treasurer

exchange4media Staff 26-February-2014

The MD, Vikatan Group speaks about how keeping the customer at the forefront has led to the success of the 88-year old group across print and online platforms

Deepa Balasubramanian 15-February-2014

Engagement – from running contests, quizzes in the early years, to events, workshops & social media – has given ‘Aval Vikatan’ various ways to interact with the readers

Deepa Balasubramanian 05-October-2013

Charly Mandumbal takes on the mandate of heading the television and the digital teams. He moves from Lodestar UM, Chennai

Deepa Balasubramanian 18-January-2013

Media houses have realised that digital is an imperative change agent for magazines, says B Srinivasan, MD, Vikatan Group

Deepa Balasubramanian 14-January-2013

Menon joins as National Head – Ad Sales. His last stint was with Worldwide Media

Deepa Balasubramanian 03-September-2012

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