Overwhelming response to initiative; more than 100 new names on nominee shortlist

exchange4media Staff Mar 2, 2016 7:56 AM

Benoy Roychowdhury of HT Media was elected Vice-Chairman, and Shashi Sinha of IPG Mediabrands was elected Honorary Treasurer

exchange4media Staff Sep 12, 2014 8:12 AM

As the government is said to be sprucing up to take measures against misleading ads, experts in the advertising domain collectively reaffirm faith in the mechanism of

Priyanka Mehra Jul 24, 2014 10:26 AM

As the government is said to be sprucing up to take measures against misleading ads, experts in the advertising domain collectively reaffirm faith in the mechanism

Priyanka Mehra Jul 24, 2014 8:41 AM

Goafest 2014 saw 11% more agencies entering their work compared to 2013. The actual number for 2014 stood at 184 compared to 166 in 2013

exchange4media Staff Jul 10, 2014 8:20 AM

Given the growing demand for fairness products and the sensitivity surrounding their ads, ASCI is framing specific guidelines for this product category. exchange4media elicits ASCI board members' rationale & adlanders' response

Priyanka Mehra Jun 13, 2014 9:32 AM

On the eve of Goafest 2014, Arvind Sharma traces the journey of Goa and shares the story of how India's biggest advertising festival has achieved the stature that it does today

Arvind Sharma May 28, 2014 8:01 AM

On participating at Goafest, the Founder & Creative Chairman of Creativeland Asia says "Not till we see some credibility & reason to invest" & adds that the agency will re-evaluate its credibility next year & make an informed decision

Priyanka Mehra Apr 21, 2014 9:33 AM

After a tenure of 23 years, KV Sridhar, Chief Creative Officer, Leo Burnett India and Sub-Continent is slated to exit the agency, according to highly placed sources

Priyanka Mehra Mar 24, 2014 7:13 AM

The Goafest Committee yesterday announced the dates for Goafest 2014 as May 29- 31; as well as changes in the judging process

exchange4media Staff Feb 19, 2014 7:47 AM

The IBF, AAAI & ISA are working closely to carve out a solution & avoid a possible ratings blackout. Sources indicate that TAM will also be involved in these negotiations "when the time is right"

Abhinav Trivedi Jan 22, 2014 9:11 AM

Sharma will be leaving the agency to pursue other business interests. Varma, currently Regional Chief Strategy Officer of Leo Burnett, Asia Pacific, has been named CEO of Leo Burnett Group India

Priyanka Mehra Oct 29, 2013 7:49 AM

This Award is the highest honour given to an individual in India for his/her outstanding contribution to the advertising industry

exchange4media Staff Sep 20, 2013 7:50 AM

This Award is the highest honour given to an individual in India for his/her outstanding contribution to the advertising industry

exchange4media Staff Sep 19, 2013 2:03 PM

Sharma was re-elected for the year 2013-14 at AAAI’s AGM held in Mumbai yesterday. MG Parameswaran was re-elected Vice-President of the Association

exchange4media Staff Jul 20, 2013 8:25 AM

It is in lieu of Income Tax department sending notices to b’casters demanding tax payable on the 15% difference between what b’casters bill & their net realisation

exchange4media Staff Apr 26, 2013 6:42 PM

Here’s what we heard people say at the Advertising Conclave on the first day of Goafest 2013

Abhinav Trivedi Apr 5, 2013 6:04 AM

Here’s what we heard people say at the Advertising Conclave on the first day of Goafest 2013

Abhinav Trivedi Apr 5, 2013 6:03 AM

Advertising leaders, international speakers, panel discussions, award ceremonies…Here is a quick look at what to expect in the next few days @Goafest

exchange4media Staff Apr 4, 2013 9:26 PM

Advertising leaders, international speakers, panel discussions, award ceremonies…Here is a quick look at what to expect in the next few days @Goafest

exchange4media Staff Apr 4, 2013 9:22 PM