The service, in association with Dominiche Productions, will have specially curated content across genres for senior citizens

exchange4media Staff 3 days ago

Broadcasters say this cricket season has had a positive impact on the industry resulting in increased TV viewership, despite TRAI’s new tariff regime

Shweta Raaj Singh 26-June-2019

The financial report said Dish TV India Ltd reported consolidated subscription revenues of Rs 1308.3 crore and operating revenues of Rs 1398.7 crore in the same quarter

exchange4media Staff 24-May-2019

Rangmanch Active with Zee Theatre will showcase curated plays from Indian and international theatre, specifically adapted for the Indian audience

exchange4media Staff 09-May-2019

Created by Lowe Lintas, d2h’s new TVC targets Hindi speaking audiences and cricket lovers

exchange4media Staff 02-May-2019

The net number of 301 thousand additions were positively impacted by a sports heavy programming calendar, closing net subscriber base of 23.3 million

exchange4media Staff 10-July-2018

Completely ad-free Tamil value-added service, Thirai Ulagam, will air popular Tamil movies catering to the primary source of entertainment in southern markets

exchange4media Staff 26-April-2018

Anil Dua, Senior Vice President - Sales, Marketing & Customer Care, Hero MotoCorp has put in his papers. It is learnt that he wants to pursue opportunities outside the company

exchange4media Staff 03-June-2014

Anil Dua, Senior Vice President - Sales, Marketing & Customer Care, Hero MotoCorp has put in his papers. It is learnt that he wants to pursue opportunities outside the company

exchange4media Staff 03-June-2014

M Venkatesh of HT Media has been elected as Dy Chairman of ABC. Shashidhar Sinha, Universal McCann Erickson is the Hony. Secy, while Mudra's Madhukar Kamath is the Hony. Treasurer

exchange4media Staff 21-September-2013

Crowdsourcing is funded from extra budget rather than a mainstream plan in India; it’s a tactical exercise, not a strategic initiative, say experts

Twishy 21-May-2013

You need to do things rationally, but the worst thing that you can do is to have a knee-jerk reaction, says Hero Motocorp’s Senior VP, Mktg & Sales

exchange4media Staff 04-March-2013

Persuasion through entertainment has great potential & brands are continuously trying to bridge the gap between the two, says Hero Motocorp’s Anil Dua

Twishy 02-March-2013

Persuasion through entertainment has great potential & brands are continuously trying to bridge the gap between the two, says Hero Motocorp’s Anil Dua

Twishy 01-March-2013

The Summit will showcase brands that have built emotional connect through entertainment. It will take place in Delhi on Mar 1 & Mumbai on Mar 6

Abhinav Mohapatra 25-February-2013

CMOs Anuradha Aggarwal, Anil Dua, C Venkatesan, Gayatri Yadav, among others, share marketing trends they foresee in 2013

Priyanka Nair 19-February-2013

Marketing stalwarts Anuradha Aggarwal, Anil Dua, Sujit Ganguli, Gayatri Yadav, among others, share the secret of what makes a great leader

Priyanka Nair 08-February-2013

Brands can buy awareness but not ‘buzz’, which can only be achieved by investing in creativity

Twishy 29-November-2012