Rephrase.AI has appointed Jay Morzaria as Creative Head. He was earlier working as a Creative Director for OktoBuzz.

Morzaria has been in the advertising and marketing industry for over a decade now. Before OktoBuzz, he was with Spring Marketing Digital for seven months and before that with Schbang.

He also worked for Atom Network as a Creative Partner until November 2020. Prior to that, he spent 6 months with The Glitch.

Asked about his plans with Rephrase.AI, Morzaria said, “Whenever a new innovation comes about, it disrupts the normal way of doing things. I think, at the time, it’s important to assess what the future of that innovation would be and whether it is a passing trend or something that’s here to stay. I believe that GenAI is a long-term bet, and we are looking at a future where every creative person like me is just going to feel much more empowered. I have chosen to be an enabler of this wonderful innovation, and at Rephrase, my effort would be to add a creative touch to the videos generated for Rephrase and for its clients, as well as contribute to the overall marketing KRAs in terms of providing strategic creative input at various levels.”

Rajiv Makhni has moved on from NDTV after a 20-year long stint with the news channel. He was on a conuslting role with the NDTV.

Confirming the same to exchange4media, Makhni said he would be making an announcement soon on his next venture.

“I am evaluating three offers. Will be announcing which one I am accepting within a few days.”

Makhni has been known for hosting shows like Gadget Guru, Cell Guru, NewsNet 3.0 and Walk the Tech Talk, which aired on NDTV Network.

As per sources, Youtuber Gaurav Chowdhary will be replacing Makhni in NDTV. 

Global beverage giant Pepsico has elevated Tarun Bhagat to Chief Marketing Officer, India and South Asia Beverages. Bhagat took to LinkedIn to share the news of his promotion: "I’m happy to share that I’m starting a new position as Chief Marketing Officer, India & South Asia Beverages at PepsiCo!"  

Previously, he was the Senior Director:Marketing for Mountain Dew, 7UP, Mirinda – International Beverages. 

He joined the company in 2018 as Brand Director for Pepsi. Prior to that, Bhagat was Group Product Manager-Kingfisher Beer.

Caroline Pay has been appointed as Dentsu Creative’s CCO.

She was earlier CCO at Headspace in California till July 2022. Prior to that, Pay was at Grey and has also worked at BBH and Mother.

She replaces Simon Lloyd who has left for VMLY&R.

Pay will join Dentsu in June.

Subscription based Satellite television company Tata Play has elevated Abhishek Pathak to SVP & Head (Content), handling strategy, business development and partnerships.

Pathak announced the move on LinkedIn: "Building Tata Play for the present and the future as a new member of the Greater Leadership Team. Elevated to SVP & Head - Content."

He was previously with Tata Group as Senior Manager (Corporate Brand). Pathak also served as Manager (Special Projects) at Taj Group of Hotels. He was also with Abbott as its Brand Manager.

Future Generali India Life Insurance Co. Ltd. announced the appointment of Geetanjali Chugh Kothari as its new Chief Marketing Officer (CMO). In her role as the CMO, Geetanjali will be responsible for leading the organization's marketing, communications, digital, and customer experience initiatives.

Geetanjali comes with over 17 years of experience in the marketing domain in BFSI, media, and retail. Prior to joining Future Generali, Geetanjali held the position of Head of Marketing and Corporate Communication at Bharti AXA Life Insurance. Her prior experience includes working for Future Group, HT Media, and Mudra Max.

Mr. Bruce de Broize, Managing Director & CEO of Future Generali India Life Insurance Co. Ltd., expressed, “Geetanjali's extensive work experience in the BFSI and insurance sectors, coupled with her expertise in driving strategic initiatives centred around innovation, sustainability, customer experience, and business enablement, make her an exceptional addition to our dynamic leadership team as our new CMO. I am confident Geetanjali will be a great asset to the Company and will strategically lead the marketing team and enable the organisation to deliver on our customer lifetime partner objectives.”

Geetanjali Chugh Kothari, CMO - Future Generali India Life Insurance Co. Ltd., said, “I am thrilled to be joining Future Generali India Life Insurance Co. Ltd. Generali Group’s rich legacy of 190 years across the globe and its commendable contributions to insurance sector inspire me. I am grateful for this opportunity and eager to collaborating with the leadership team. Drawing from my past experiences, my goal is to position Marketing and Communication as essential contributors to the brand's preference and organisation goals, and our commitment to being a lifetime partner to our customers. Through thoughtful and innovative practices, we will strive to create meaningful connections and lifetime value for our customers.”

In her new role as the CMO, Geetanjali will report to Bruce de Broize, Managing Director & CEO, of Future Generali India Life Insurance, and will be based in the head office in Mumbai.

5paisa Capital Limited (5paisa.com) has appointed former Google, Uber and Amazon senior executive Mr. Narayan Gangadhar as Chief Executive Officer.

Gangadhar has over two decades of experience, mostly with global tech giants, based out of San Francisco Bay Area in the US.

He was the Head of Engineering at Uber managing over 1,000 innovators, building core engineering platforms, core APIs and cloud solutions to help Uber’s operations in over 500 cities across the world.

Earlier, Gangadhar was a Senior Director at Google helming the cloud engineering and infrastructure domains, where he was responsible for all external facing cluster computing products as well as in charge of backend infrastructure.

He has also worked with Amazon as Director of Engineering, where he built Amazon Relational Database Service. He started his career with Microsoft and worked in various engineering roles. Most recently, Gangadhar was CEO of Angel One.

Commenting on the appointment, R Venkataraman said, “Mr. Gangadhar’s engineering skills and Silicon Valley experience with tech giants will complement the digital transformation priorities at 5paisa.com. We look forward to a great period of growth and innovation at 5paisa.com under Mr. Gangadhar’s leadership. Technology, both on infrastructure trading platform and user interface experience side will play a critical role in brokerage industry going forward.”

On his appointment, Gangadhar said, “5paisa.com was the original disruptor in Indian broking industry and democratized equity investing for millions of Indians by offering a great platform at affordable fees. I am happy to be a part of the legacy and excited about the accelerated digital transformation journey ahead.”