FabAlley embraces body positivity with #FabFitsAll campaign
Avon announces Saiyami Kher as face of international brand, Mark
SBI Life's new campaign targets millennials to take insurance as a happy responsibility
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Karamjit Dua to head ZEE Entertainment’s Content & Partnership vertical
Outgoing Marketing Head Vipul Prakash of PepsiCo to join MakeMyTrip
Newly launched Grado is an Associate Sponsor of the Asia Cup 2018
Its contest activiation “Grado Dekho, Big B Se Milo", gives consumers a chance to meet legendary actor, Amitabh Bachchan
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SET signs 8 sponsors for KBC 10, 65% inventory sold before launch
The show will go on- air from 3 September at 9pm from Monday- Friday.
The challenge was making it look authentic: Nitesh Tiwari on KBC campaign
Tiwari who has been associated with the campaign from the beginning, spoke about the overarching thought behind the campaign, working with the brand o...
Kaun Banega Crorepati salutes spirit of resilience with #KabTakRokoge
The campaign has been conceptualized and written by Nitesh Tiwari and Nikhil Mehrotra
Kalyan Jewellers ad with Amitabh & Shweta Bachchan upsets bankers; brand agrees to add disclaimer: Reports
A bank union has alleged that the ad is ‘disgusting’ and creates distrust in the banking system
Kalyan Jewellers launches ad featuring Amitabh Bachchan with daughter Shweta Bachchan Nanda
The TVC emphasizes the value of trust and the importance of standing up for what is right
Scarecrow M&C Saatchi wins creative duties of 7 FMCG brands including 4 from Emami Group
The agency strengthens its portfolio winning the accounts of Lactalis Group’s Anik range, Germany’s Baby Sebamed, Wagh Bakri - Mili Tea, and brands fr...
Lloyd launches new ad featuring Amitabh Bachchan as super cool grandpa
Conceptualized by RK Swamy BBDO, the ad campaign primarily aims to highlight the new-age features of Lloyd LED TVs
Kaun Banega Crorepati registrations start with a record milestone of 27.2 lakh entries
Registrations for this season of KBC are open until 22nd June wherein at 8:30 pm a question will be released by Mr. Amitabh Bachchan
Recap: The Week That Was
We bring you a round up of the headlines making news this week
Association with Horlicks brews trouble for Amitabh Bachchan?
Brand experts feel Horlicks will have to come clean on the claims against it to retain the brand image
Horlicks, Network18 and Amitabh Bachchan raise awareness about malnutrition in India
Government officials, NGOs, corporate houses and citizens also to come together to support Horlicks Mission Poshan campaign
Shah Rukh Khan is not one to shy away from a challenge: TS Kalyanaraman, Kalyan Jewellers
Chairman and Managing Director has launched six showrooms on a single day in UAE, and seven showrooms in one day in Qatar
Kaun Banega Crorepati promo: Amitabh Bachchan's foot-tapping rap is a treat to watch
The registration for the show will start at 8.30pm on June 6, 2018, wherein the actor will ask one question every night till June 20
Shweta Bachchan makes acting debut with father in latest Kalyan Jewellers ad
The ad which was shot on Monday in Mumbai’s Film City in Goregaon is slated to go on air in July.
Video of Shweta Bachchan’s acting debut is breaking the internet
Known in media circles as shy and introvert, it was indeed a surprise seeing Shweta on screen, even though it was just in a Kalyan Jewellers commercia...
With a good product, everything will take care of itself: Global Marketing Head, OnePlus
Kyle Kiang, the Global marketing head announced plans to open five new experience centres and 10 service centres across India.
Dettol Banega Swachh India kick starts Season 5 with Your Hand In Mine campaign
Anticipates greater community involvement through this year’s campaign theme
Amitabh Bachchan turns into a movie critic in Tata Sky’s new campaign
Tata Sky’s #HarSceneKaMazaaLo campaign has two versions, one featuring Bollywood legend Amitabh Bachchan and the other featuring South Superstar Nayan...
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TVS Motor Company unveils new marketing campaign for TVS Jupiter
As part of the campaign, the brand has released a TVC film which opens with Amitabh Bachchan taking viewers through instances of them taking that extr...
Prakash joined PepsiCo in 1998 in India, and since then has held various positions across marketing and franchise functions in the company both in India and abroad
Divya will leverage her eclectic and rich experience across OTT and broadcast media, to build brand ALTBalaji
Your weekly news roundup, a summary of some of the stories to keep an eye on