Industry experts believe NTO will not have any effect on KBC’s viewership

Moumita Bhattacharjee Aug 19, 2019 9:08 AM

Chauhan, Director, GBTL, Grado, talks about the two-year-old brand, it's association with Amitabh Bachchan, partnerships and the way ahead

Priyaankaa Mathur Jun 17, 2019 9:01 AM

The campaign is funded by The Fred Hollows Foundation and in part by Essilor Vision Foundation, and is working in partnership with Sightsavers India and Vision2020 India, among others

exchange4media Staff Jun 14, 2019 7:27 PM

We bring you a roundup of the news making headlines this past week

exchange4media Staff May 25, 2019 9:57 AM

The smartphone brand has cleverly designed its marketing strategy and restrained from spending big on advertising, thus passing on the cost benefits to customers, say experts

Dolly Mahayan May 23, 2019 9:30 AM

TRA’s Most Trusted Personalities - 2019 report says while Deepika Padukone is the Most Trusted Female Actor, Virat Kohli is the Most Trusted Sports Personality 

exchange4media Staff May 20, 2019 11:12 AM

Celebrities such as Deepika Padukone, Priyanka Chopra, Suniel Shetty are no longer just endorsing products or brands, they’re getting into the business, making angel investments or taking sweat equity

Anjali Thakur May 17, 2019 9:11 AM

The campaign constitutes of three films featuring Amitabh Bachchan and an aquatic creature symbolizing embarrassments that customers face when they adopt shortcuts while building house

exchange4media Staff Apr 1, 2019 1:25 PM

Punit Goenka, President, IAA India opened the first session of the convention followed by Srinivasan Swamy, Chairman & World President of IAA Global introducing the theme ‘Brand Dharma’

exchange4media Staff Feb 20, 2019 7:53 PM

Has been in talks with Rajasthan Royals, Chennai Super Kings: Reports

exchange4media Staff Jan 23, 2019 12:19 PM

Zee Café’s new show involves celebs like Ranveer Singh, Alia Bhatt, Katrina Kaif, Aamir Khan, Amitabh Bachchan, Karan Johar, Rajkumar Rao among others along with their BFFs revealing many secrets

exchange4media Staff Jan 13, 2019 4:08 PM

Year 2019 will be a crucial year for Red Chillies Entertainment as its movie Badla, starring Amitabh Bachchan, is slated to release this year

exchange4media Staff Jan 8, 2019 3:30 PM

Players expect 50-100% increase in revenues during the festival period

Misbaah Mansuri Nov 9, 2018 8:05 AM

Netizens are all-praises as users can drive along with Khan’s character from the movie, Thugs of Hindostan, when navigating Google Maps

exchange4media Staff Nov 5, 2018 8:42 AM

The campaign highlights unique features of the innovative LED lights introduced by SYSKA in the Indian market during the festive season

exchange4media Staff Nov 4, 2018 6:08 PM

Deepika Sabharwal Tewari, Associate Vice President, Marketing, Jewellery Division, Titan Company Limited, speaks about how Tanishq is trying to own the festival of Diwali

Misbaah Mansuri Oct 30, 2018 8:41 AM

Flipkart to deliver over 3 million personalised digital ads over the course of the three week campaign that began last week

Venkata Susmita Biswas Oct 8, 2018 9:08 AM

Its contest activiation “Grado Dekho, Big B Se Milo", gives consumers a chance to meet legendary actor, Amitabh Bachchan

exchange4media Staff Sep 20, 2018 2:50 PM

The show will go on- air from 3 September at 9pm from Monday- Friday.

Sonam Saini Aug 29, 2018 8:54 AM

Tiwari who has been associated with the campaign from the beginning, spoke about the overarching thought behind the campaign, working with the brand over years and more

Misbaah Mansuri Jul 27, 2018 8:58 AM