The Advertising Club to host digital review D-CODE on Aug 1
Manish Aggarwal appointed as Business Head of Zee5
Branding is not a marketing problem; it is a business problem: CEO, Brands of Desire
Is Croma's 'Upgrade Life' campaign responsible consumerism done right?
BARC Week 27: Lizol leads Top 10 Brands
Kalyan Jewellers launches ad featuring Amitabh Bachchan with daughter Shweta Bachchan Nanda
The TVC emphasizes the value of trust and the importance of standing up for what is right
Scarecrow M&C Saatchi wins creative duties of 7 FMCG brands including 4 from Emami Group
The agency strengthens its portfolio winning the accounts of Lactalis Group’s Anik range, Germany’s Baby Sebamed, Wagh Bakri - Mili Tea, and brands fr...
Lloyd launches new ad featuring Amitabh Bachchan as super cool grandpa
Conceptualized by RK Swamy BBDO, the ad campaign primarily aims to highlight the new-age features of Lloyd LED TVs
Kaun Banega Crorepati registrations start with a record milestone of 27.2 lakh entries
Registrations for this season of KBC are open until 22nd June wherein at 8:30 pm a question will be released by Mr. Amitabh Bachchan
Recap: The Week That Was
We bring you a round up of the headlines making news this week
Association with Horlicks brews trouble for Amitabh Bachchan?
Brand experts feel Horlicks will have to come clean on the claims against it to retain the brand image
Horlicks, Network18 and Amitabh Bachchan raise awareness about malnutrition in India
Government officials, NGOs, corporate houses and citizens also to come together to support Horlicks Mission Poshan campaign
Shah Rukh Khan is not one to shy away from a challenge: TS Kalyanaraman, Kalyan Jewellers
Chairman and Managing Director has launched six showrooms on a single day in UAE, and seven showrooms in one day in Qatar
Kaun Banega Crorepati promo: Amitabh Bachchan's foot-tapping rap is a treat to watch
The registration for the show will start at 8.30pm on June 6, 2018, wherein the actor will ask one question every night till June 20
Shweta Bachchan makes acting debut with father in latest Kalyan Jewellers ad
The ad which was shot on Monday in Mumbai’s Film City in Goregaon is slated to go on air in July.
Video of Shweta Bachchan’s acting debut is breaking the internet
Known in media circles as shy and introvert, it was indeed a surprise seeing Shweta on screen, even though it was just in a Kalyan Jewellers commercia...
With a good product, everything will take care of itself: Global Marketing Head, OnePlus
Kyle Kiang, the Global marketing head announced plans to open five new experience centres and 10 service centres across India.
Dettol Banega Swachh India kick starts Season 5 with Your Hand In Mine campaign
Anticipates greater community involvement through this year’s campaign theme
Amitabh Bachchan turns into a movie critic in Tata Sky’s new campaign
Tata Sky’s #HarSceneKaMazaaLo campaign has two versions, one featuring Bollywood legend Amitabh Bachchan and the other featuring South Superstar Nayan...
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TVS Motor Company unveils new marketing campaign for TVS Jupiter
As part of the campaign, the brand has released a TVC film which opens with Amitabh Bachchan taking viewers through instances of them taking that extr...
IPL ad series- Part V: Muthoot Finance’s ad cleverly interweaves cricket and Bollywood
Today, we take a look at Muthoot Finance’s ad campaign starring Amitabh Bachchan and Team CSK
Navratna oil launches Amitabh Bachchan in a never before avatar
In a new music video, Big B can be seen crooning the iconic song ‘Sar jo teda chakraye’ from the film Pyaasa in an acapella style.
New Dr. Fixit campaign features Big B
TVC aims at highlighting the importance of 5-point waterproofing
Amitabh Bachchan to now endorse The Muthoot Group
Bachchan will hereafter be representing The Muthoot Group across their national campaigns
Product innovation coupled with branding gave us a distinct advantage: Arjun Ranga, Cycle Pure Agarbathies
The brand plans to focus on innovation and doing what they do best in 2018
In the same week, in BARC's Top 10 Advertisers FMCG brand Hindustan Lever continued to reign the category
Hero Motocorp remained the leading advertiser followed by AMFI, Honda Motorcycle & Scooter India.
Ali Hussein talks about the platform's consumer engagement strategy, relationships with telco-partners and what made the 40-year-old film company want to march in the OTT space